Conceptualizing the latent visitor to heritage attractions

Latent Demand and Time Contextual Constraints to Outdoor Recreation in Sweden

“…Respondents in the upper age categories are less likely to demand increased participation compared to the middle aged in respect to several of the activities analyzed. For example, respondents above age 60 are six times less likely to demand an increase in downhill skiing compared with respondents aged 31-45. With the exception of jogging/running in nature, there are no differences between the reference category and the low age category (18)(19)(20)(21)(22)(23)(24)(25)(26)(27)(28)(29)(30). The low age group is, however, almost twice as likely to demand increase participation in jogging/running in nature compared with those age 31-45.…”

“…It was recognized by Clawson and Knetsch [16] in their pioneering work on the economics of outdoor recreation and by Kotler in the field of marketing [17]. Latent demand has later been acknowledged in, for example, studies of social welfare modeling [18], heritage attractions [19] and downhill skiing market analyses [20]. A key aspect of latent demand is the difference between the expressed interest to participate and actual participation, or put differently, the challenges of transforming latent demand into actual demand (dotted line in Figure 1).…”

Constraints to attendance at visitor attractions: the case of museums, zoos and botanic gardens

“…They include lack of time resulting from professional and household responsibilities, lack of energy after work, lack of money and low general morale, lack of cultural habits and needs in free time, competition from other forms of leisure, lack of transportation (no car or poor public transport), costs of transport, negative perceptions of visitor attractions as 'ruins' or 'always the same' and being interesting only for tourists (DAVIES & PRENTICE 1995). For example S. TIAN, J. CROMPTON, P. WITT (1996WITT ( ) (1996 identified six factors inhibiting people from visiting museums: cost, time, access, programme, repetition and interest.…”

An exploratory analysis of planning characteristics in Australian visitor attractions

“…A second theme in visitor attractions research has explored the issue of managing visitors in a range of settings (Garrod, Fyall & Leask, 2002;Moscardo, 1999;Moscardo & Woods, 1998;Pearce, 1989). A third area of research has focused on visitor attractions themselves by exploring their characteristics, perceptions and reactions to components of attractions (Boekstein, Bennet & Uken, 1991;Davies & Prentice, 1995;Fodness, 1990;McClung, 1991;Moutinho, 1988). A final, less prominent aspect of visitor attraction research has examined attraction employees by describing the human resource aspects of attractions (Deery, Jago & Shaw, 1997;Johnson & Thomas, 1991;Law, Pearce & Woods, 1995).…”