“…In Eastern DRC, limited economic growth during the past few years has created an expanding middle‐ and high‐income population (Maass, Musale, Chiuri, Gassner, & Peters, 2012; Van Acker, 2005; Vlassenroot, Ntububa, & Raeymaekers, 2003). Subsequently, these consumers’ dietary patterns have changed swiftly toward higher levels of consumption of meat products, while those in the low‐income category continue to suffer extreme poverty and malnutrition (Kandala, Madungu, Emina, Nzita, & Cappuccio, 2011; Rossi, Hoerz, Thouvenot, Pastore, & Michael, 2006).…”