Analisis Strategi Daya Saing (Competitive Advantage) Kopia Karanji Gorontalo

Mohamad, Rifki; Niode, Idris Yanto

doi:10.37479/jkeb.v13i1.7062

Cited by 10 publications

(10 citation statements)

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“…According to David (2006) in (Mohamad & Niode, 2020), competitiveness (competitive advantage) is everything that a company does very well compared to its competitors. In the context of a competitive market, competitiveness refers to how effective a company is at producing high-quality products or services.…”

Section: Rizqi Halwa Grocery Store Business Competitiveness Strategymentioning

confidence: 99%

Competitiveness Strategy Analysis With SWOT Approach Of Grocery Stores Islamic Business Perspective

Rizqiyani,

Sari

2024

icie

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The grocery store became one of the UMKMs that channeled everyday needs to the community. This research aims to identify strategies to improve the competitiveness of food enterprises with a SWOT analysis approach, with a case study of Rizqi Halwa Kelontong Shop in Negarayu Village, Tonjong District, Brebes District. This research uses qualitative descriptive methods. Data sources in this research include primary and secondary data. With the collection of primary data from interview and observation, Secondary data from library studies such as journals and relevant articles. The strategy to compete in enterprise is the most crucial thing in development process of enterprise, so it requires the right strategy by implementing the SWOT analyst approach. Besides, as Muslim, also need to pay attention to existence of Islamic business ethics. Islamic business ethics teaches businessmen tobe able to follow orders they are taught and avoid prohibitions in accordance with Islamic rules. SWOT analysis of grocery stores shows strength in product completeness, price flexibility, and good customer service. However, there are weaknesses such as space constraints and SDM, a less strategic location. Opportunities to expand the product sector and enhance cooperation with suppliers need to be exploited, while threats come from large-store competition and price fluctuations. Strategies that match the SWOT matrix should used to maximize strengths, minimize weaknesses, and improve the competitiveness and resilience of retail stores in the market. The owner of this store applies the principles of Islamic business ethics and always keeps practicing shiddiq, trust, fathonah, and tabligh attitudes.

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Section: Rizqi Halwa Grocery Store Business Competitiveness Strategymentioning

confidence: 99%

Competitiveness Strategy Analysis With SWOT Approach Of Grocery Stores Islamic Business Perspective

Rizqiyani,

Sari

2024

icie

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“…Hasil analisa SWOT adalah arahan/rekomendasi untuk mempertahankan kekuatan dan menambah keuntungan dari peluang yang ada, sambil mengurangi kekurangan dan menghindari ancaman (Mohamad & Niode, 2020). Ada empat strategi pengembangan yang dapat dihunakan yaitu : Strategi SO (Strength-Opportunity) adalah strategi yang menggunakan kekuatan internal perusahaan untuk meraih peluangpeluang yang ada di luar perusahaan, Strategi WO (Weakness-Opportunity) adalah strategi untuk memperkecil kelemahan-kelemahan internal perusahaan dengan memanfaatkan peluang-peluang perusahaan, Strategi ST (Strength-Threat) adalah strategi menggunakan kekuatan untuk menghindari atau mengurangi dampak dari ancamanancaman eksternal dan Strategi WT (Weakness-Threat) adalah strategi untuk bertahan dengan cara mengurangi kelemahan internal serta menghindari ancaman.…”

Section: Metodeunclassified

Analisis Swot Pengembangan Pariwisata Way Belerang Kalianda Lampung Selatan

Anum,

Novalia,

Yusuf

et al. 2024

JSER

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The aim of this research is to determine the Way Sulfur tourism development strategy in increasing tourists in the South Lampung Regency Regional Government Environment using SWOT analysis. SWOT is an abbreviation for Strengths, Weaknesses, Opportunities and Threats. SWOT analysis is an analysis used in management and strategic planning to evaluate the situation or position of a business, project, product or other entity. The type of research used is descriptive qualitative. Qualitative research is often called the ethnographic method, phenomenological method, or impressionistic method, and other similar terms. Data collection methods in research can be secondary data and primary data. The data collection techniques used in this research are observation, documentation, questionnaires and interviews. After analyzing the data, it was found that the abscissa value (X) was 4.188 and the ordinate value (Y) was -2.021, so the value (X,Y) = ((4.188), (-2.021)). The abscissa value shows a positive value, while the ordinate value shows a negative value, so it is located in Quadrant II. The appropriate Way Sulfur Tourism development strategy is a diversification strategy or S-T strategy. In this strategy, what must be done is to use force to overcome threats.

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“…Tingginya daya saing suatu negara akan berimplikasi pada peningkatan pertumbuhan ekonomi dan kesejahteraan. Untuk meningkatkan daya saing global, beberapa negara dalam suatu kawasan biasanya membentuk integrasi ekonomi (Mohamad, 2020). Kedekatan geografis dan historis serta hubungan ekonomi antar negara di suatu kawasan tersebut seringkali menjadi pendorong utama pembentukan integrasi ekonomi.…”

Section: Pendahuluanunclassified

Study of Competitiveness In Bread Janur Smes In Mandonga District, Kendari City: The Method Interpretive Structural Modeling

Darno

Sarinah²,

Syukri³

2022

Tekper

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This study aims to determine what factors are needed for the competitiveness of Roti Janur SMEs in Mandonga District, Kendari City. Factors needed for the competitiveness of janur bread SMEs in Mondonga sub-district, Kendari city, namely product excellence, innovation, and human resources using the ISM method to identify problems in janur bread SMEs. Interpretive Structural Modeling (ISM) is a systematic application of elementary graph theory in such a way that its theoretical, conceptual, and computational advantages are utilized to explain conceptual relationships between elements. The program objectives consist of product uniqueness (1), product quality (2), product price (3), product standardization (4), and program needs, namely product packaging (1), renewable tools (2), raw materials (3), strategy (4), and planning for innovation (5) and required activities/changes such as selecting a competent workforce (1),. Selection of workers who have skills in their respective fields (2), SME training (3), quality aspects (4), and educational background (5). From the results of the ISM software, it was found that the critical factor that drives the competitiveness of janur bread SMEs in Kendari City, Mondonga District, is the product standardization factor.

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Analisis Strategi Daya Saing (Competitive Advantage) Kopia Karanji Gorontalo

Cited by 10 publications

References 0 publications

Competitiveness Strategy Analysis With SWOT Approach Of Grocery Stores Islamic Business Perspective

Competitiveness Strategy Analysis With SWOT Approach Of Grocery Stores Islamic Business Perspective

Analisis Swot Pengembangan Pariwisata Way Belerang Kalianda Lampung Selatan

Study of Competitiveness In Bread Janur Smes In Mandonga District, Kendari City: The Method Interpretive Structural Modeling

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