Adolescents' influence in family purchase decisions: A socialization perspective

Foxman, Ellen R.; Tansuhaj, Patriya; Ekström, Karin M.

doi:10.1016/0148-2963(89)90033-7

Cited by 98 publications

(93 citation statements)

References 13 publications

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“…Shim, 1996), their influence in family decision-making (e.g. Beatty and Talpade, 1994;Foxman et al, 1989) and their role as future (adult) customers with whom it is important to establish an early brand relationship (Khadir, 2007). Against this background, it is justifiable and increasingly necessary to carry out research with adolescent users.…”

Section: Discussionmentioning

confidence: 99%

The influence of design aesthetics in usability testing: Effects on user performance and perceived usability

2010

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This article examined the effects of product aesthetics on several outcome variables in usability tests. Employing a computer simulation of a mobile phone, 60 adolescents (14-17 yrs) were asked to complete a number of typical tasks of mobile phone users. Two functionally identical mobile phones were manipulated with regard to their visual appearance (highly appealing vs not appealing) to determine the influence of appearance on perceived usability, performance measures and perceived attractiveness. The results showed that participants using the highly appealing phone rated their appliance as being more usable than participants operating the unappealing model. Furthermore, the visual appearance of the phone had a positive effect on performance, leading to reduced task completion times for the attractive model. The study discusses the implications for the use of adolescents in ergonomic research.

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Section: Discussionmentioning

confidence: 99%

The influence of design aesthetics in usability testing: Effects on user performance and perceived usability

2010

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“…Environmental schools can influence parents' attitudes and behavior by two major paths, as follows: (a) directly, through activities that involve parents and correspondence with them; and/or (b) indirectly, through intergenerational influences of students who internalize their learning and pass it on to their parents [30,[68][69][70][71][72][73][74][75]. Therefore, when examining the impact of environmental schools, it is important to look at both direct and indirect influences.…”

Section: Research Objectives and Backgroundmentioning

confidence: 99%

Environmental Attitudes and Environmental Behavior—Which Is the Horse and Which Is the Cart?

2012

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Abstract:The present article challenges the prevailing perception in the field of environmental education that acquisition of environmental behavior is an ultimate goal of the educational process, in comparison to acquisition of environmental attitudes, which is perceived as a minor goal. The article presents a compilation of results obtained from two studies that shed new light on the relationship between influences on environmental attitudes and influences on environmental behavior. The results suggest that: (a) among adults, the strategies required for influencing attitudes are different from those required for influencing behaviors; (b) the mechanisms for achieving influence among children are different from those among adults; and (c) conventional educational approaches, such as behavior modification, can influence behavior more easily than they can influence attitudes. The results provide grounds for questioning the prevailing belief that individual acquisition of responsible environmental behavior can drive changes on the global political scale. We suggest increasing the focus of environmental education on construction of attitudes.

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“…Estudos sobre adolescentes têm grande representatividade na literatura de marketing graças ao seu crescente potencial de influência nos processos de tomada de decisão (MOSCHIS, 1985;FOXMAN et al, 1989;BROWN e MANN, 1990;BEATTY e TALPADE, 1994;PALAN E WILKES, 1997) O instrumento de pesquisa foi composto por 18 questões fechadas com perguntas que abordaram o processo de tomada de decisão, questões relativas aos atributos do aparelho celular, ao sentimento de arrependimento e comportamentos adotados pós-compra.…”

Section: Teoria Do Arrependimentounclassified

Um Estudo Sobre O Arrependimento De Adolescentes Proprietários De Aparelho Celular Na Cidade De Curitiba

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Schlemer

Junior

2005

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ResumoAs reações afetivas que os consumidores experimentam em um processo de compra têm a maioria dos seus estudos voltada para a satisfação do consumidor. Contudo, emoções negativas, como o arrependimento, são de extrema importância, embora pouco estudadas. Dessa maneira, o presente trabalho tem dois objetivos, além de colaborar para o desenvolvimento da literatura, também o de verificar se o esforço empreendido pelo consumidor no processo de busca de informações influencia o seu grau de arrependimento, ao mesmo tempo que analisa a relação da intensidade do arrependimento com futuras intenções de reclamação, divulgação a terceiros (boca-a-boca negativo) e recompra. Os resultados com a amostra composta de adolescentes sugerem que: a busca de informação não influencia a intensidade do arrependimento; a probabilidade de boca-a-boca negativo e reclamação aumentam juntamente com a intensidade do arrependimento; e, as pessoas com alto grau de arrependimento tendem a não efetuar a recompra. Quando a amostra é estratificada pelo gênero, evidencia-se que a hipótese de quanto maior a intensidade do arrependimento, maior a probabilidade de reclamação, é confirmada para o sexo masculino e rejeitadas para o sexo feminino.Palavras-chave: Satisfação do consumidor; reações afetivas; arrependimento. AbstractThe affective reactions experienced by consumers in a purchase process have most of their studies focused on consumer's satisfaction. However, negative emotions, such as regret, have extreme importance, although there is little research addressing this issue. Other than collaborating for the literature development, the present thesis has two objectives: verify if the effort undertaken by the consumer in the searching information process influences his or her regret degree and analyze the relation between regret intensity and future claim intentions, negative 'word-of-mouth' and repurchases. The results of the sample composed by teenagers suggest that: the search of information doesn't influence the regret intensity; the probability of negative 'word-of-mouth' and claim increase according to regret intensity; people with high regret degree tend to avoid repurchases. When the sample is stratified by gender, the hypothesis of 'the larger the intensity of regret, the larger the complaint probability' is confirmed for men and rejected for women.Keywords: Customer satisfaction; affective reactions; repentance. IntroduçãoAbordagens sobre as emoções sentidas pelos consumidores no processo de compra vêm ganhando atenção dos pesquisadores no campo do comportamento do consumidor (HIRSCHMAN e HOLBROOK, 1982; HAVLENA e HOLBROOK, 1986;SIMONSON, 1992; MAUTE e DUBÉ, 1999;BAGOZZI et al, 1999;COOKE et al., 2001;NICOLAO, 2002; TSIROS e MITAL, 2000; INMAN e ZEELENNBERG, 2002; NICOLAO e ROSSI, 2003; ESPINOZA e NIQUE, 2003;). Apoiados principalmente na literatura de psicologia, pesquisadores buscam esclarecer conceitos das emoções, discutir a melhor maneira de mensurá-las, investigar suas funções e causas para estabelecer o seu papel no conte...

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Adolescents' influence in family purchase decisions: A socialization perspective

Cited by 98 publications

References 13 publications

The influence of design aesthetics in usability testing: Effects on user performance and perceived usability

The influence of design aesthetics in usability testing: Effects on user performance and perceived usability

Environmental Attitudes and Environmental Behavior—Which Is the Horse and Which Is the Cart?

Um Estudo Sobre O Arrependimento De Adolescentes Proprietários De Aparelho Celular Na Cidade De Curitiba

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