“…TheUnitedNationsestimatestheworldpopulationtoreach10billionby2050,requiringanincrease of 70% in food production (Chaturvedi & Khandelwal, 2019). Higher food demand, especially in developing countries, indicates the need for sustainable agribusiness, sustainable agricultural production, and innovative solutions (Da Silva, 2012;European Commission, 2012;Naranjo, Ellsworth,&Frisvold,2014).Furthermore,"globalizationandexpansionofinternationalmarkets, as well as the fast-growing middle and high income classes in many developing countries, offer opportunitiestogrowersfromdevelopingcountriestooperateinemergingnationalandinternational markets" (Trienekens,2011,p.52).…”