A Preliminary Analysis on the Effects of Organisational Learning and Market Conditions on the Relationship between Entrepreneurial Orientation and Growth of Small and Medium Size Hotels in Peninsular Malaysia

Kasım, Azılah

doi:10.15405/epsbs.2016.08.72

Cited by 2 publications

(3 citation statements)

References 15 publications

(17 reference statements)

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“…When organizations are able to organize organizational learning, then quality of their products shall be better and thus helping them to meet market demand (Kasim and Altinay, 2016). Organizational learning allows business units to keep track on any changes in market demand, and this actually helps them to be more competitive (Gilaninia et al , 2014).…”

Section: Discussionmentioning

confidence: 99%

“…Market orientation helps organization to produce better innovative capacity that will make it more adaptive to market demand. However, market orientation can reduce business innovation if other factors, such as market pressure and other costs, are taken into account (Kasim and Altinay, 2016). Negative effect of market orientation on business innovation gives indication that business innovation conducted by dairy cattle milk cooperatives in East Java is low and difficult to develop market orientation.…”

Section: Discussionmentioning

confidence: 99%

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The influence of business innovation with relationship of organizational learning and job satisfaction on market orientation

Idrus

Ahmar

Abdussakir

2019

JSTPM

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Purpose This paper aims to reveal the effect of organizational learning on market orientation, job satisfaction on market orientation, organizational learning on business innovation, job satisfaction on business innovation and market orientation on business innovation. Design/methodology/approach Research was designed to use quantitative approach to understand causal relationship of variables. partial least squares structural equation modeling (PLS-SEM) was used to facilitate this approach. Questionnaire was given to 46 dairy cattle milk cooperatives in East Java, Indonesia. Findings Research findings are explained as follows: both high organizational learning and high job satisfaction can produce high market orientation, organizational learning reduces business innovation, job satisfaction increases business innovation and market orientation reduces business innovation of dairy cattle milk cooperatives in East Java, but this reduction is not statistically significant. Research limitations/implications This research has identified that business innovation is affected by job satisfaction, while market orientation is affected by organizational learning and job satisfaction. Next research shall be conducted on another business type or business group but in greater population. Practical implications It is expected that the results of this research will provide guidance for dairy cattle milk cooperatives in East Java concerning with how to improve market orientation and business innovation based on organizational learning and job satisfaction. Originality/value This research has determined factors that affect market orientation and examined its impact on business innovation after observing the aspects of organizational learning and job satisfaction.

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Section: Discussionmentioning

confidence: 99%

Section: Discussionmentioning

confidence: 99%

The influence of business innovation with relationship of organizational learning and job satisfaction on market orientation

Idrus

Ahmar

Abdussakir

2019

JSTPM

View full text Add to dashboard Cite

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“…Nikoomaram and Ma'atoofi (2011) concluded that intensive organizational learning produces higher levels of market orientation. Whenever firms are able to learn, the quality of their products is improved, helping them to meet market demand (Kasim and Altinay, 2016). Dynamic capabilities and firms' performance Mavondo et al (2005) also argue that there is a strong relationship between learning orientation and market orientation.…”

Section: Learning Orientation and Market Orientationmentioning

confidence: 99%

Dynamic capabilities: antecedents and implications for firms' performance

Correia

Teixeira

Dias

2021

IJPPM

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PurposeThis paper aims to explore a new causal link between learning, market and entrepreneurial orientations and firms' performance by introducing dynamic capabilities and competitive advantages as mediator variables.Design/methodology/approachThe mediating role of dynamic capabilities and competitive advantages is tested using a sample of 1,190 Portuguese firms, and structural equation models.FindingsIt is shown that dynamic capabilities mediate the relationship between the three orientations–learning, market and entrepreneurial–and competitive advantages of differentiation and cost leadership, and both competitive advantages lead to firm's performance. It is also shown that learning orientation is an antecedent of market orientation and entrepreneurial orientation.Practical implicationsThis research shows that firm's performance depends on the capacity of firms to learn, innovate, be proactive, take risks and collect the best market data. Indeed, by optimizing the internal management and knowledge dissemination, firms will develop a set of capabilities and competitive advantages that lead to an appropriate response to market challenges.Originality/valueThis study tests the relationship between strategic orientations and firm's performance by taking the mediating effects of dynamic capabilities and competitive advantages into account. This research was conducted in Portugal.

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A Preliminary Analysis on the Effects of Organisational Learning and Market Conditions on the Relationship between Entrepreneurial Orientation and Growth of Small and Medium Size Hotels in Peninsular Malaysia

Cited by 2 publications

References 15 publications

The influence of business innovation with relationship of organizational learning and job satisfaction on market orientation

The influence of business innovation with relationship of organizational learning and job satisfaction on market orientation

Dynamic capabilities: antecedents and implications for firms' performance

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