Influência Das Tecnologias Na Retenção De Sócios Em Ginásios: Revisão Sistemática

Barbosa, Helena Ferreira; Fernández, Jerónimo García; Cepeda‐Carrión, Gabriel

doi:10.22456/1982-8918.100316

Cited by 3 publications

(4 citation statements)

References 16 publications

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“…Similarly, a problem that fitness centre managers face on a daily basis is the retention of their members. Therefore, for this sector, it is extremely important to understand the variables that affect loyalty (Ferreira Barbosa et al, 2020). Thus, the results of this study present a strong contribution for fitness centre managers, since it highlights the intention to use this app, the most valued aspects in its use and the relationship with overall customer satisfaction, leading, then, to increased loyalty.…”

Section: Theoretical and Practical Implicationsmentioning

confidence: 79%

“…There are already studies that indicate that the adherence is higher in individuals who use mobile applications (Du et al, 2016;Voth et al, 2016). Ferreira Barbosa et al (2020) found that the use of technologies influences consumer retention in fitness centres. Given the importance of retention for this sector, these companies should invest heavily on the use of technologies.…”

Section: Literature Review 21 Technological Innovationmentioning

confidence: 99%

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The use of fitness centre apps and its relation to customer satisfaction: a UTAUT2 perspective

Barbosa

Fernández

Pedragosa

et al. 2021

IJSMS

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PurposeThe purpose of this paper is to analyse the intention of using fitness app made available by the fitness centre to its members and their relationship with overall customer satisfaction.Design/methodology/approachThe present study uses the extended unified theory of acceptance and use of technology (UTAUT2) as the base model. All the hypothesised relationships were tested through partial least square structural equation modelling (PLS-SEM), in a quantitative study with data from 1,676 fitness consumers from Portugal.FindingsThe results support the ability of UTAUT2 in predicting the customer´s intention to use the fitness app. Performance expectancy, effort expectancy, social influence, facilitating conditions, hedonic motivation and habit have a positive impact on behavioural intentions to use the fitness app. Performance expectancy and habit have the strongest relationships. Behavioural intentions are positively related both to the usage behaviour of the fitness app and to overall customer satisfaction.Practical implicationsThe results of this study present a strong contribution for fitness centre managers, since it highlights the importance of using these apps as a way to increase customer satisfaction, increasing retention levels.Originality/valueThis study is paramount as regards to examine the behavioural intention to use the fitness apps that the fitness centres make available to their members using UTAUT2 model.

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Section: Theoretical and Practical Implicationsmentioning

confidence: 79%

Section: Literature Review 21 Technological Innovationmentioning

confidence: 99%

The use of fitness centre apps and its relation to customer satisfaction: a UTAUT2 perspective

Barbosa

Fernández

Pedragosa

et al. 2021

IJSMS

Self Cite

View full text Add to dashboard Cite

show abstract

“…Quality assessment was performed based on standardized assessment lists (Ferreira Barbosa et al, 2020;Lara-Bocanegra et al, 2021) The quality evaluation list included 5 items (A-E). Each item was rated as '2' (fully referred), '1' (moderately referred) or '0' (not referred or unclear).…”

Section: Quality Assessmentmentioning

confidence: 99%

Determinants of service quality influencing customer satisfaction in fitness centers: A systematic review

Ferreira

2023

EJHM

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The aim of the present systematic review was to investigate the determinants of fitness center service quality that most influence customer satisfaction. Studies were identified from searches in PubMed, Scopus, Web of Science and EBSCO databases from 2017 through 2022. The search process was carried out by four independent researchers. Titles and abstracts were reviewed to determine whether the studies met the inclusion criteria. The quality of the reporting of the measures was assessed using a tailored list. The electronic search strategy produced 378 studies. A total of 17 articles met the inclusion criteria. Results of the review support the importance of service quality to improve customer satisfaction, leading to customers future intentions with the brand, increasing loyalty and customer retention. Therefore, positive perceptions of service quality influence customer satisfaction, in turn customer loyalty and retention, and are indispensable for the sustainability of these companies. Through the studies included in this systematic review it was possible to identify nine dimensions of service quality as predictors of customer satisfaction: facility quality, instructors and reception staff quality, price, supporting services, service recovery, service assurance, online marketing, and customer relations. This article provides useful and global information on the most current service quality factors. Given the fitness market's competitiveness, understanding the factors that influence service quality allows managers to better choose their strategies for increasing customer satisfaction.

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“…In addition, two studies identified the importance of social networks in the process of customer retention. They concluded that the social networking sites and the use of new technologies have positive influence on client retention in fitness clubs [41]. During confinement there was an increase in offering digital channels that help guided physical activity through the use of safe, simple and easy to implement programmes and applications that cover activities related to cross-fit, yoga or dance activities for the general population or for the improvement of physical and mental well-being of older adults [42].…”

Section: New Technologiesmentioning

confidence: 99%

Digital Tools for Adapting Corporate Wellness Programmes to the New Situation Caused by COVID-19: A Case Study

Núñez-Sánchez

Chacón

Jambrino-Maldonado

2021

Lecture Notes in Bioengineering

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The COVID-19 pandemic has changed our lives completely: social distancing, confinement, telework and above all, negative consequences on our mental and physical health caused mainly by increased physical inactivity and sedentarism. Up to 34% of employees were doing telework during lockdown in Spain, and 30% remained working remotely even afterwards. Companies have developed corporate wellness programs that have proven its positive results before the pandemic. The problem with the situation caused by this pandemic is that workers cannot exercise anymore in the workplace facilities, so if they want to take care of their health and well-being at home, they should go digital. The aim of this research is to show how a well-known Spanish fitness company, O2 Centro Wellness, has applied all its digital knowledge to help its partner company, Mahou-San Miguel, to adapt its wellness program into the new reality, developing a successful online corporate wellness program using a fitness app and other social media tools. This case study may help other companies around the world as telework is growing and corporate wellness programs should adapt to this new reality.

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Influência Das Tecnologias Na Retenção De Sócios Em Ginásios: Revisão Sistemática

Cited by 3 publications

References 16 publications

The use of fitness centre apps and its relation to customer satisfaction: a UTAUT2 perspective

The use of fitness centre apps and its relation to customer satisfaction: a UTAUT2 perspective

Determinants of service quality influencing customer satisfaction in fitness centers: A systematic review

Digital Tools for Adapting Corporate Wellness Programmes to the New Situation Caused by COVID-19: A Case Study

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