Six thinking hats

Csillag, João Mário

doi:10.1590/s0034-75901988000100011

Cited by 1 publication

(1 citation statement)

References 0 publications

Supporting

Mentioning

Contrasting

Order By: Relevance

“…TheAuthorpartofemotionfromlogic,creativityfrominformationbecausethemaindifficulty ofthinkingistheconfusionofwantingtodomuchatonce.Emotions,information,logic,beliefand creativity,mixing,hindereachother,discipingthistendency,puttingonehatatatime,thusbecoming definedacertaintypeofthinking. Csillag(1988)recognizestheprocedureasusefulbothforaperson thinkingindividually.Eachofthesixthoughtfulhatshasonecolor: 1. whitehat:bringspurefacts,dataandpureinformation; 2. redhat:bringsemotionsandfeelings,inadditiontointuitionandimpressions; 3. blackhat:suggestsnegativejudgment,thewhysomethingwillnotwork; 4. yellowhat:bringsoptimism,enlightenment,confidence; 5. Greenhat:stimulatescreativity,movement,provocationandgenerationofideas.…”

Section: Creative Frameworkmentioning

confidence: 99%

Creativity Processes Applied to the Innovation Management of Digital Showroom for Cars

Macêdo

Queiroz

Carvalho

et al. 2021

International Journal of Entrepreneurship and Governance in Cognitive Cities

View full text Add to dashboard Cite

The COVID-19 pandemic has profoundly impacted the Brazilian service sector. With the health crisis, challenges and changes in the business models of car dealerships are also intensified. Creativity is discussed by several conceptual approaches. From the point of view of neuroscience, it is a response to the human need of solving problems. It is within this premise that the present work aims to enhance value proposition for a business model centered on automobile e-commerce. This purpose unfolds in an exploratory research on approaches, methodologies, and tools of creativity, as well as the application of Cristiano Alves' Creative Framework in this business model. The analysis of the results signals improvements in solutions for car e-commerce. With this, it is concluded that collective creativity is efficient in the discovery of potentially innovative ideas.

show abstract

Section: Creative Frameworkmentioning

confidence: 99%