Pandemic and Innovation in Healthcare: The End-To-End Innovation Adoption Model

Abstract

The pandemic has been a challenge for many public health systems worldwide. Several health measures and innovations have been implemented to help in reducing COVID-19 spread and to avoid healthcare system overwhelming. During the pandemic emergency, the need for social protection and social distancing scenario has provided the push for healthcare stakeholders to innovate, and telemedicine has emerged as an efficient and effective way to provide care while reducing hospital overload and COVID-19 spread. The pandemic is having a direct impact on innovation and servitization by accelerating innovation processes, creating new interactions among ecosystem actors, promoting new ways to provide value and care, as well as time to market, and social acceptance for innovative solutions. Taking the widespread adoption of telemedicine as an example of innovation processes with the scope to identify which key innovation determinants are participating in the innovation adoption process and what type of contextual conditions are relevant for its development, we propose a seven-stage model with the aim to provide an end-to-end innovation adoption process to map and identify how society, technology, and environment act during the innovation adoption, including economic, social, and political impacts along with its regulation and time to market.

Leveraging Innovative Financing Strategy to Increase Coverage and Resources Among Informal Sector for Social Health Insurance Within the Nigerian Context of Devolution: Evidence From Adoption Model Implementation

“…However, with the ADM strategy, is likely that a large pool of informal sector enrollees would be retained in the scheme provided their annual premiums are renewed. Such successful experiences with similar implementation features had been reported elsewhere (14,27,28).…”

“…There is limited empirical evidence on the implementation of ADM in health insurance. However, existing literature shows that an end-to-end (E2E) innovation adoption model for the telemedicine process had been implemented in COVID-19 pandemic control in Brazil ( 14 ). Evidence indicated that the E2E model yielded a faster and more efficient outcome and, consequently, an optimization of the adoption process of telemedicine innovation ( 14 ).…”

Implementasi Bauran Pemasaran Rumah Sakit di Era Pandemi COVID-19: Sebuah Review Literatur

“…Pandemi COVID-19 membuat perlunya inovasi, termasuk di sektor kesehatan, baik dalam proteksi terhadap infeksi, pelayanan dan keselamatan pasien, akses terhadap pelayanan, maupun pada strategi pemasaran. Pandemi COVID-19 juga menjadi katalisator pertumbuhan solusi inovatif, khususnya berupa perkembangan teknologi digital (10).…”

Adoption of Non-Technological Health Innovations: The Case of Mask Use during the COVID-19 Pandemic in Brazil

“…Innovation can be considered preventive when it has future benefits or when it intends to avoid a negative consequence (Overstreet et al, 2013). Adopting telemedicine (Guarcelo & Raupp, 2021) and masks to prevent the spreading of COVID-19 (Howard et al, 2021) exemplify the second case. Rogers (1988; argues that there are three main obstacles to adopting preventive innovation: generally, the motivation to adopt is not related to profit, there is often a need for professional training before the adoption, and future-only benefits can discourage early adopters.…”