With the rise of eco-awareness and innovation in recent years, companies have constantly sought to be the first to introduce new green-concept products to the market to gain a larger market share. However, it is unclear whether consumer awareness of green marketing and innovation will increase purchase intention. This issue requires an in-depth discussion. This study uses energy-saving lamps and environmental cleanser as examples, using a literature review and empirical research to explore the correlations between consumer awareness of green marketing, perceived innovation, perceived quality, perceived price, perceived risk, perceived value, and purchase intention. Further, an overall relationship model is established.An analysis of 320 effective questionnaires about energy-saving lamp and 310 effective questionnaires about an environmental cleanser resulted in three main findings: (1) Consumers' green marketing awareness of both energy-saving lamp and an environmental cleanser mainly influences their perceived quality and perceived value, which in turn influence purchase intention. (2) Consumers' perceived innovation of energy-saving lamp mainly influences their perceived quality, perceived price, and perceived value, while consumers' perceived innovation of an environmental cleanser mainly influences their perceived quality and perceived value, all of which in turn influence purchase intention. (3) The results for the two products indicate that the impact of consumers' green marketing awareness on purchase intention is greater than the impact of perceived innovation. Through SEM analysis, this study establishes a valid relationship model for green products and identifies the main influence paths. In addition, measurement variables and a scale were established, which provide academics and industry with critical research tools and concepts that should be of academic and practical value.
While the tumor suppressor protein p53 regulates the cell cycle to prevent cell damage, it also triggers apoptosis and prevents cancer. These inhibitory functions may disappear once the p53 gene is mutated. Under these circumstances, the detection of p53 protein concentrations can have significant clinical applications. In this study, nickel phthalocyanine (NiPc) was coated on a gold electrode to produce a modified Au/NiPc electrode. p53 antibodies were bonded to the Au/NiPc electrode by the Ni+2 ion in NiPc, which can be self-assembled with the imidazole group of the p53 protein. The Au/NiPc/anti-p53 electrode was subsequently dripped with a buffer solution of bovine serum albumin (BSA) to form the Au/NiPc/anti-p53/BSA electrode, which was used for the detection of p53 antigen under 10 mM potassium ferricyanide/potassium ferrocyanide (K3Fe(CN)6/K4Fe(CN)6) solution by cyclic voltammetry and differential pulse voltammetry analyses. The linear detection range and the sensitivity for the p53 antigen were 0.1–500 pg/mL and 60.65 μA/Log (pg/mL)-cm2, respectively, with a detection time of 90–150 s. In addition, Au/NiPc/anti-p53 (100 ng/mL)/BSA electrodes were tested for specificity using glucose, bovine serum albumin, histidine, ascorbic acid, uric acid, prostate-specific antigen, human serum albumin, and human immunoglobulin G. All p-values were <0.0005, indicating an outstanding specificity.
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