This study examines destination image (DI) formation through user-generated web contents. Recently, web contents developed by peers have become one of the most popular information sources for travel planning purposes. After conducting a content analysis and text mining of a sample of 1033 blog articles (2009)(2010)(2011)(2012)(2013), this study found that attraction to images of activities and positive/ negative impressions with five categories (attraction, shopping, food and beverage, accommodation and transportation) form travellers' DI. The study results suggest that traveller-generated web contents can be especially useful for DI analyses in marketing and management. This study also highlights the importance of understanding DI formation from traveller-generated contents and the challenges for those in tourism marketing to narrow the gap.
Knowledge management (KM) is a core competency that determines the success of small and medium-sized enterprises (SMEs) in this knowledge-based economy. Instead of competing on the basis of physical and financial capital, the success of SMEs is influenced by the knowledge, experience and skills of the owners and its employees. Unfortunately, many SMEs are still struggling with KM implementation due to lacking a comprehensive KM framework. This study aims to identify enablers for KM success and build up a framework for KM implementation in service and product oriented SMEs. By using multiple research methods, this study collects data from SMEs in Taiwan to prove our suggested enablers and reference KM framework. The suggested framework can provide useful assistance and guidance for holistic KM solutions. The K-object concept, which adopted the XML standard, may become a significant managerial and technical element in the KM practice. The enhanced KM framework mandates every employee's participation in knowledge activities, not just some elite knowledge workers. The findings provide useful implications for researchers and practitioners by providing useful templates for implementing KM initiatives in different industries and more comprehensive framework for KM implementation in different types of SMEs.
PurposeThe purpose of this paper is to discuss the integration of information technology (IT) systems and the strengthening of customer service to raise business competitive advantage.Design/methodology/approachThe case company uses IT systems to integrate customers and suppliers. In this paper, both are interviewed about how they work together for the development and operation of IT systems. A grounded theory approach is followed to develop the theoretical framework from the empirical evidence.FindingsThis research regards the whole machine industry as having the following influence, beginning with the related innovation business model. Previously, most machine tool companies played the role of product manufacturer, making high‐quality products the goal. This research indicated that not only can Taiwan manufacture high‐quality products but also that it can create product design and support a global localization service to the world.Practical implicationsIn this paper, information architecture planning is designed to strengthen the bonds between the clients and the company.Originality/valueThis paper may help global companies concerned with the development, support, and operation of IT systems to look beyond the systems of their collaborative working to consider the effect of supporting a localization service in their systems.
The purpose of this study is to revisit the relationship among information technology (IT), Process, and Strategy. We focus on the impact of mobile Point of Sales (mPOS) on changing of operational processes in the restaurant industry. This study investigates the changing of IT strategy and service strategy. The research model was developed based on the literature (strategic alignment model and situated change perspective) and inputs from the restaurant industry and IT experts. The data of this study are collected from observation and face-to-face interviews with both business and IT personnel from 10 restaurants in Taiwan. The findings of this study provide a comprehensive view about the ways processes change once restaurants implements mPOS. We also figure out the impact of this change on IT strategy and service strategy. This study's results shed new light on IT implementation. Researchers need to look at IT in different ways and suggest suitable solutions for practitioners.
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