ResumoImaginação e criatividade são fundamentais para futuros estilistas e designers. O próprio desenvolvimento da linguagem imagética, apurada através do desenho de moda enquanto ainda estudantes, não acontece longe do campo da fantasia, da memorização e das experiências vivenciadas. A estética e o design que provém desta linguagem é, então, forma do potencial criativo de cada um. Neste artigo pretende-se explorar a relação que estipula a perspectiva vigotskiana ao criar e ao desenhar através do uso da imaginação e da criatividade. Com abordagens que vão desde a infância, passando pela adolescência e culminando na vida adulta e profissional, as contribuições de Vigotski são analisadas, aqui, em consoante com a prática pedagógica realizada no grupo de pesquisa "Ilustração de moda avançada", do qual participaram dois professores e dez estudantes dos cursos técnicos de Produção e Design de Moda e de Vestuário, do Instituto Federal de Santa Catarina, Câmpus Jaraguá do Sul. Palavras Chave: criatividade; imaginação; desenho de moda. AbstractImagination and creativity are crucial to future designers. The very development of imagetic language does not happen far from the field of fantasy, memorization and experience; in addition, this development is refined during the period designers are training to become designers. Aesthetics and design that comes from imagetic language then becomes a form of creative potential of each person. In the present paper, we adopt a Vygotskian perspective in order to investigate how drawing relates to creation through use of imagination and creativity. The pedagogical practices carried out by the research group "Illustration of advanced fashion", draws upon Vygotsky's contributions, which range from childhood, adolescence to adulthood and professional life. The group comprises two teachers and ten students of the technical courses of Fashion Design and Clothing at IFSC (Instituto Federal de Santa Catarina, IFSC -Jaraguá do Sul).
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