Development communication as a branch of communication science has long been used by the world community as a reference in looking at relations and communication between the community and the government. In its classic form, development communication is limited to seeing the relationship between government and society as the object of development. Government communication activities, is an activity that describes the interaction between the community and the government in order to meet their demands and needs.The interaction between the two parties will lead to various communications in their respective ways, which can be formal, or informal and take the form of interpersonal communication, group communication, public communication and mass communication. The concept of development includes the role of communication, especially in designing messages specifically addressed to disadvantaged citizens. For this reason, the role of government development communication is very necessary in raising awareness, generating interest, and willingness to participate in the development process. In empowering oil palm farmers in Seuruway District, Aceh Tamiang Regency, the government needs to pay attention to the communication model used in conveying messages so that the expected effect is in line with expectations. This study tries to understand the communication model of village government development in empowering oil palm farmers. There are two communication models that are very dominant in village government, namely adaptive communication and accommodative communication. Adaptive communication can be seen from the village government's strategy of merging into the identity of residents as communication participants. While accommodative communication is in the form of collective actions of village officials in modifying the way of communicating according to the interests of village residents. Methodologically, this study uses a qualitative approach which will be conducted in the Seuruway District, Aceh Tamiang Regency.
This paper argue that many experiences have occurred as a result of the introduction of oil palm as a global phenomenon in the context of fulfilling vegetable oil resources as an alternative energy for the future. By using ethnographic methods both in the process of data collection, data analysis and data representation, the authors want to show that community changes are very dynamic in relation to their response to the presence of oil palm as a cash crop. The results of the study show that there are different categories of changes that have occurred in West Kalimantan and Aceh related to the expansion of oil palms. In West Kalimantan, with the strong customary law which is an everyday value, the process of change can still be traced in detail starting from changes in settlement patterns, changes in modes of production and the dynamics that occur from the process of changing modes of production from fields, rubber and oil palm. Meanwhile in Aceh, the process of massive palm oil expansion has raised issues related to labor relations in the industrial context.
Development communication as a branch of communication science has long been used by the world community as a reference in looking at relations and communication between the community and the government. In its classic form, development communication is limited to seeing the relationship between government and society as the object of development. Government communication activities, is an activity that describes the interaction between the community and the government in order to meet their demands and needs.The interaction between the two parties will lead to various communications in their respective ways, which can be formal, or informal and take the form of interpersonal communication, group communication, public communication and mass communication. The concept of development includes the role of communication, especially in designing messages specifically addressed to disadvantaged citizens. For this reason, the role of government development communication is very necessary in raising awareness, generating interest, and willingness to participate in the development process. In empowering oil palm farmers in Seuruway District, Aceh Tamiang Regency, the government needs to pay attention to the communication model used in conveying messages so that the expected effect is in line with expectations. This study tries to understand the communication model of village government development in empowering oil palm farmers. There are two communication models that are very dominant in village government, namely adaptive communication and accommodative communication. Adaptive communication can be seen from the village government's strategy of merging into the identity of residents as communication participants. While accommodative communication is in the form of collective actions of village officials in modifying the way of communicating according to the interests of village residents. Methodologically, this study uses a qualitative approach which will be conducted in the Seuruway District, Aceh Tamiang Regency.
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