Insofar as a writer really is a propagandist, not merely writing work that will be applauded by his allies, convincing the already convinced, but actually moving forward like a pioneer into outlying areas of the public and bringing them the first favorable impressions of his doctrine, the nature of his trade may give rise to special symbolic requirements.-Kenneth Burke 1 Write in such a way as that you can be readily understood by both the young and the old, by men as well as women, even by children
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