Abstract-This study was conducted to research and develop an EmbeddedEngineering Learning on Social Cloud Model (EEL on SC Model) to enhance creative thinking and creative production. The aims of this study were 1) to design an EEL on SC Model to develop creative thinking and creative production and 2) to evaluate an EEL on SC Model. The research method was divided into two phases. The first phase involved the design of the model: 1) to study, analyze, and synthesize the content; 2) to arrange the Embedded Engineering Learning Model process; and 3) to summarize the results. The second phase involved the model evaluation. The sample group in this research consisted of seven experts in the fields of design embedded systems information technology and instructional design. These experts were selected by purposive sampling. Data were analyzed using arithmetic means and standard deviations. The process of developing an EEL on SC Model has 7 components that have 22 procedures. The model helps to develop creative thinking and creative production of the learners. The experts agreed with the overall model and had a learning activity that was appropriate at a very good level.
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