The purpose of this research is to find out the influence of product quality, sales promotion, and distribution channel on the level of oyster mushroom sales volume in Kutalimbaru district, North Sumatra, Indonesia. Samples in this study amounted to 50 producers of oyster mushrooms. Data obtained through observations, interviews, literature studies, and the distribution of questionnaires. Data analysis techniques used are multiple regression analysis techniques. The results showed that there is an influence of product quality, sales promotion, and distribution channel of oyster mushrooms to the sales volume of oyster mushrooms in Kutalimbaru District,
The purpose of this research is to conduct an in-depth analysis of the financial statements of the company PT Indofood Sukses Makmur Tbk by using financial ratios as an approach. The method used in this research is the descriptive statistical method, which uses liquidity, solvency, activity, and profitability ratios from 2019 to 2022 as material for analyzing financial statements. The results of the study describe the calculation of each financial ratio of the company and how, in each ratio, the company's finances have increased or decreased. This shows that PT Indofood Sukses Makmur Tbk has been able to improve its financial ratios, even though they are still not stable.
The purpose of this study is to analyze the financial operations of PT. Unilever Indonesia through an activity analysis of the company's financial ratios for 2020 and 2022. The research method used is a quantitative descriptive method with secondary data collected through library research. The results showed that the financial performance of PT. Unilever Indonesia, Tbk, as measured by financial ratios in the 2020–2022 period. Thus, this research suggests that PT. Unilever Indonesia, Tbk., improve financial, inventory, and accounts receivable management in an effort to improve the company's financial health and sustain the company in the future.
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