Due to the growing interest in harnessing the hidden significance of data, more and more enterprises are moving to data analytics. Data analytics require the analysis and management of large-scale data to find the hidden patterns among various data components to gain useful insight. The derived information is then used to predict the future trends that can be advantageous for a business to flourish such as customers' likes/dislikes, reasons behind customers' churn and more. In this paper, several techniques for the big data analysis have been investigated along with their advantages and disadvantages. The significance of cloud computing for big data storage has also been discussed. Finally, the techniques to make the robust and efficient usage of big data have also been discussed.
Due to the growing interest in harnessing the hidden significance of data, more and more enterprises are moving to data analytics. Data analytics require the analysis and management of large-scale data to find the hidden patterns among various data components to gain useful insight. The derived information is then used to predict the future trends that can be advantageous for a business to flourish such as customers' likes/dislikes, reasons behind customers' churn and more. In this paper, several techniques for the big data analysis have been investigated along with their advantages and disadvantages. The significance of cloud computing for big data storage has also been discussed. Finally, the techniques to make the robust and efficient usage of big data have also been discussed.
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