ObjectiveThis study describes and analyses compliance with tobacco product graphic health warning (GHW) legislation introduced in Bangladesh in March 2016.MethodsA survey based on a structured questionnaire was conducted in April 2016 (immediately following the law coming into force), and 8 months later in November 2016, in eight divisional cities in Bangladesh. Five stores from three categories of retailers of combustible and smokeless tobacco products were surveyed, providing a total of 120 completed questionnaires. The study investigated a range of measures including the image and text of GHW, their ratio and colour use, and prescribed rotation.FindingsWarning labels for 3312 tobacco items were assessed. In April 2016, 75% of tobacco products surveyed did not have GHWs. In November 2016, 19% were still found to not have the prescribed warnings. Even among products which did include GHW, there was significant non-compliance with the full range of requirements, in both survey periods. Compliance was highest for cigarette packets and lowest among smokeless tobacco products. In addition, awareness among tobacco retailers about the range of GHW requirements was low.ConclusionEffective implementation of GHW labels in low-income and middle-income countries requires awareness-raising among key stakeholders, combined with focused monitoring and compliance strategies. This should take into account different product categories and manufacturers, as well as measures targeted at retailers.
In the age of information communication technology (ICT) uses of mobile phone or cell phone is increasing and business environment of Bangladesh is becoming more competitive day by day. Most of the companies strive to maximize their sales volume and use advertisements to promote their products and services. The main objective of the study is to examine the customer's attitude towards mobile advertising in Bangladesh. Through which marketers can scan the real scenario about the customer's attitude towards the mobile advertising. The study, descriptive in nature, has been conducted based on primary and secondary data. A conceptual framework has been designed to conduct the research. That is hypothesized on the five independent variables, these are: entertainment, informativeness, irritation, credibility and incentive have influenced on attitude towards mobile advertising. The study has been conducted among 130 respondents over fourteen (14) years old in Bangladesh, who own a cell phone. The survey questionnaire has been included 21 attitude measurement questions designed under seven (7) points semantic differential scale. The collected data have been analyzed by using factor analysis and multiple regression analysis through the SPSS 20.0 version. The study also shows that companies taking permission from only 17% of respondents sending mobile advertising. Most of the customers would like to receive mobile advertising in the morning and night. The factor analysis of the study also divided the predictors into six different factors those can be used for the further study. Customer's attitude towards the mobile advertising has explained 69.8% by the independent variables were entertained, informativeness, credibility and incentive have positive and irritation has negative influence on consumer attitude. It can help to take proper business decisions and making suitable competitive strategies about effective business communication and advertisement which can ensure its long term sustainable economic development in the competitive business world.
The tremendous changes that business and economic activities worldwide have gone through in the last few decades, have opened new avenues for IT Freelancing to establish itself as the next big thing in business arena. Bangladesh, transitioning to more IT-centric businesses, holds a huge potential in this domain and has already emerged as a global freelancing hub under government patronage. The main objective of this study is to assess the present status and the future needs of IT Freelancing Business in Bangladesh. This study is of descriptive nature and based on primary and secondary data. Relevant statistical analyses were performed using SPSS. The study found that, 96.2% freelancers are below 35 years old and 80.8% have completed the tertiary education. Significant gender gap exists among the freelancers in terms of participation. It is found that 73.1% freelancers are working on a part-time basis and 33% want to be IT entrepreneur. Half of the freelancers have received training from government and private IT Institutes. Most of the freelancers are satisfied with the earnings from freelancing. Freelancers have observed lack of capital and IT infrastructure support, shortage of training facilities, payment-related issues and social barriers. In order to face the challenges of the fourth industrial revolution head on, the government should take initiatives for ensuring country branding, mobilization of funds, better internet connectivity and steady flow of foreign currency earnings from IT sector and thereby actualizing the ‘Digital Bangladesh’ agenda.
The tremendous changes that business and economic activities worldwide have gone through in the last few decades, have opened new avenues for IT Freelancing to establish itself as the next big thing in business arena. Bangladesh, transitioning to more IT-centric businesses, holds a huge potential in this domain and has already emerged as a global freelancing hub under government patronage. The main objective of this study is to assess the present status and the future needs of IT Freelancing Business in Bangladesh. This study is of descriptive nature and based on primary and secondary data. Relevant statistical analyses were performed using SPSS. The study found that, 96.2% freelancers are below 35 years old and 80.8% have completed the tertiary education. Significant gender gap exists among the freelancers in terms of participation. It is found that 73.1% freelancers are working on a part-time basis and 33% want to be IT entrepreneur. Half of the freelancers have received training from government and private IT Institutes. Most of the freelancers are satisfied with the earnings from freelancing. Freelancers have observed lack of capital and IT infrastructure support, shortage of training facilities, payment-related issues and social barriers. In order to face the challenges of the fourth industrial revolution head on, the government should take initiatives for ensuring country branding, mobilization of funds, better internet connectivity and steady flow of foreign currency earnings from IT sector and thereby actualizing the ‘Digital Bangladesh’ agenda.
Purpose: The main objective of this study is to identify the problems and prospects of tourism and hospitality higher education in Bangladesh. Methodology: The study conducted an in-depth interview with 40 stakeholders including general education specialists, subject educators, alumni students, practitioners, and policymakers. It also conducted a focus group discussion (FGD) with eight experts in this field. Respondents for in-depth interviews and the FGD were selected from the stakeholders by using convenient and judgmental sampling techniques. Narrative analysis method is used to analyze the interview data of individual respondents. Findings: The study found that seven public universities, nine private universities, and nine colleges under the National University offered degrees in tourism and hospitality management in this country. About eighty-five faculty members teach in this sector, yet less than 20 percent possess graduate and post-graduate degrees in tourism and hotel management. The analysis of the study revealed some significant problems including: less industry focused curricula and teaching-learning methods, no uniform national guidelines, poor infrastructure, and teaching staff with a predominantly non-tourism background. In addition, lack of foreign-trained faculty, entry of reluctant students, and a negative social perception of tourism occupations all pose difficulties for the industry. Practical Implications: This study helps the stakeholders to understand the problems and prospects of tourism and hospitality education in Bangladesh and empower themselves to overcome these problems. Originality: This study reveals the underlying problems and some strategic solutions for tourism and hospitality education in Bangladesh. Research Limitations: If the study can use different quantitative measures then it will be more specific.
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