Abstract. This research analyzed the influenced factors that affect to the Generation Z preferance for various daily products and services and used a descriptive method. The respondents was 328 students. The samples determined purposively with the criteria they were students, which are category Z generation under 20 years old. The result showed that consumer preference for food and beverage, clothing and gadgets and higher education choices were the highest percentage of prices, while the largest percentage communication services in brand providers, for transportation products were convenience, and tourism preferences were in the natural beauty. 63.72 percent consumer prefered conventional transaction platforms compared to online transaction platform. Consumers (80.28 percent) preferred to domestic product rather than foreign products. Logistic regression analysis reveraled that the higher income of respondents will increase 2,843 times the chance of respondents to use domestic products with a natural log value of 1,045. Respondents who chose the conventional market platform, the opportunity to use domestic production will increase 2,781 times compared to the use of foreign products. While the more the quality of food and beverage products, the opportunities of domestic product consumtion tendency increased by 0,510 times compared to foreign product.Abstrak. Penelitian ini menganalisis preferensi yang mempengaruhi tingkat kepuasan Generasi Z terhadap berbagai produk/jasa dan penelitian ini menggunakan metode deskriptif. Penentuan responden ditentukan secara purposive dengan kriteria responden adalah mahasiswa reguler IBI Kosgoro aktif, kategori generasi Z yang berusia < 20 tahun yang berjumlah 328 responden. Hasil penelitian menunjukkan bahwa preferensi konsumen terhadap produk makanan dan minuman, pakaian dan gadget dan pilihan pendidikan tinggi persentase terbesar pada harga, Sementara jasa komunikasi persentase terbesar pada brand provider, untuk produk transportasi pada kenyamanan, dan preferensi terhadap wisata adalah pada keindahan alam yang ditawarkan wisata tersebut. Konsumen sebesar 63,72 persen lebih memilih platform transaksi secara konvensional dibandingkan online. Konsumen 80,28 persen memiliki preferensi untuk membeli produk dalam negeri dibandingkan produk luar negeri. Analisis regresi logistik menunjukkan bahwa semakin tinggi pendapatan responden maka akan meningkatkan 2,843 kali peluang responden untuk menggunakan produk dalam negeri dengan nilai log natural 1,045. Responden yang memilih platform pasar konvensional maka peluang penggunaan produksi dalam negeri akan meningkat 2,781 kali dibandingkan penggunaan produk luar negeri. Sedangkan semakin berkualitas produk makanan dan minuman, responden akan cenderung mengkonsumsi produk dalam negeri dengan peluang yang akan meningkat sebesar 0,510 kali dibandingkan konsumsi produk makanan dan minuman dari luar negeri.
The research aims to analyze how WFH influences corporate culture through the availability of work facilities, motivation, work behavior, and employee performance. It is quantitative research using structural equation modeling. Data were obtained from 32 respondents that spread across Jakarta, Bekasi, and West Java. The results of this research show that WFH significantly affects the employee’s motivation. On the other hand, WFH has a significant direct effect on work motivation. Work motivation significantly affects work behavior. Work behavior affects employee performance significantly, and performance has a significant effect on innovative corporate culture. The analysis on the specific indirect effect resulted in significantly influencing innovation corporate culture from home through employee motivation, work behavior, and employee performance. Further research could explore the WFH-implementing mechanism as part of a culture of innovation for sustainable human resource development in the new-normal era of Indonesian companies
Penelitian ini bertujuan untuk mendapatkan informasi mengenai hubungan antara gaya hidup generasi muda terkait konsumsi makanan dan minuman produk dalam negeri khususnya warteg. Penelitian ini menggunakan metode deskriptif dengan sampel berjumlah 100 orang. Data dianalisis secara tabulasi kemudian akan dilakukan analisis mutlivarians melalui pemodelan persamaan struktural. Model yang dikembangkan 70,7 persen terwakili oleh variabel eksogen. Motif konsumsi berupa motif ekonomi dan sosial yang berkembang di generasi, pengalaman yang menyenangkan atas konsumsi produk makanan dalam negeri yang dirasakan generasi muda, persepsi konsumen mengenai nilai cinta bangsa dan negara yang berbentuk tindakan konsumsi produk dalam negeri dan sikap konsumen yang menghargai produk dalam negeri berpengaruh terhadap pengembangan gaya hidup cinta produk dalam negeri.
Abstract. The Farmer group encouraging for incapacious land optimalization base on soil conservation aim to enhance the farmer capability in conservation agriculture, farmer’s ability, and land use optimalization. The expectation of this activity is the decreasing of farmer’s income and welfare. The method is counseling and plot demonstration. The procedure of this activity consist of three main stages. First stage is agricultural extension, second stage is the training of media-plant making, and third stage is farmer training on plantation plot demonstration. The outcome of the activities shown that: (10) 100 percent of participant farmers declare that their technically and economic knowledge increase, (2) Their opinion are easy, inexpensive, applicative and base on local resource which the paralon can be replaced by bamboo. It is also applicative because the farmer can adjust the plantation. The farmers are directed to plant high-economic value and unstable price such as chilli, and (3) 60 percents farmers are pleased and 40 percents farmers are very satisfied. The farmers who members of farmer group wish that this ectivity can be held regularly.Abstrak. Pembinaan pada kelompok petani untuk optimalisasi lahan untuk kegiatan pertanian berbasis konservasi tanah guna revitalisasi pekarangan lahan sempit melalui bioteknologi vertikultur ini bertujuan untuk meningkatkan kemampuan petani dibidang teknologi budidaya berbasis konservasi lahan, kompetensi petani, optimalisasi penggunaan lahan. Diharapkan setelah kegiatan ini terjadi peningkatan pendapatan dan kesejahteraan petani dan buruh tani. Metode program ini adalah melakukan penyuluhan dan pelatihan demplot. Prosedur kerja kegiatan ini terdiri atas tiga tahapan utama, tahap pertama merupakan penyuluhan penggunaan Lahan Berbasis Konservasi Tanah, tahap kedua berupa pelatihan pembuatan media dan tahap ketiga adalah pelatihan petani di demplot penanaman. Hasil kegiatan ini menunjukkan bahwa : (1) 100 persen petani peserta kegiatan ini menyatakan bahwa pengetahuan teknik dan ekonomi semakin meningkat, (2) bioteknologi vertikultur ini sangat mudah, murah, aplikatif dan berbasis sumberdaya lokal karena metode yang mudah, bahannya murah dan berbasis sumberdaya lokal dimana pipa paralon dapat digantikan dengan bambu. Aplikatif karena dapat disesuaikan jenis tanamannya. Petani juga diarahkan untuk menanam tanaman kebutuhan pokok, bernilai ekonomi tinggi yang harganya cenderung tidak stabil seperti cabai, dan (3) 60 persen petani peserta merasa puas dan 40 persennya sangat puas. Anggota kelompok tani ini juga mengingkan diadakan pertemuan rutin yang dapat membimbing mereka dalam berusahatani.
The purpose of the study is to measure the influence of internal factors, external factors and the technology utilization on marketing management skill of manggosteen farmers in Bogor. The respondent farmers were 60 farmers who are farmer group member and minumun 0,5 hectare land area landowners. The research model was analyzed by structural equation model which includes four latent variables. Empirical results show that the management skill of Bogor mangosteen farmers is average. The internal factor, individually the highest effect was motivation. The highest effect of external factor was goverment assistance in market information. The highest effect of technology utilization was internet utilization. The marketing managerial skills, the data shown that place was the highest variable. The internal factor and technology ability were significant and indicated positive correlation. Fifty nine percents farmer marketing capacity explained by internal, external factor and technology skill. Based on the outer loading analysis, the most influential manifest internal factor variable was farming interest. The influential manisfest variable was goverment assistance in market information. The most influential manifest of technology ability variable was transportation and communication utilization. The variable that influences the marketing management skill, the most is placing.
Abstract. The programme objective is to increase the number of young entrepreneurs in Indonesia, especially for members of Karang Taruna RW 15 Srengseng Sawah organizations through the dissemination of information about smart-plant-gardening. The method are counseling and practical training activities. This activity has succeeded in increasing the knowledge of participants. It comes from the percentage number of participants knowledge. Before activity, the percentage of knowledge participants about smart-plant-gardening is around 20 percent. After training, its increased to 93 percent. The material on business opportunities and revenue projections impacts on participants interest in entrepreneurship. Based on data from pre-activities, 40 percent of participants were initially not interested in doing this business. After the activity, 100 percent of the participants express their interest in doing business with fresh vegetables as a product of smart-plant-gardening. Participants's technical knowledge of smart-plant-gardening increase from 50 percent to 90 percent. All participants state that this activity is useful. The results above indicates that the community service has increased the knowledge and sense of business among Karang taruna RW 15 Srengseng Sawah members.Keywords: Training, Smart-plant-gardening, Youth organization.Abstrak. Tujuan program pengabdian kepada masyarakat ini adalah untuk meningkatkan jumlah wirausaha muda di Indonesia khususnya pemuda/pemudi anggota karang taruna di Jakarta Selatan melalui penyebarluasan informasi mengenai smart-plant-gardening. Metode kegiatan adalah penyuluhan yang dikombinasikan dengan kegiatan praktik pelatihan. Hasil kegiatan menunjukkan terdapat peningkatan pengetahuan tentang smart-plant-gardening. Kesimpulan dari kegiatan ini adalah persentase jumlah peserta yang memiliki pengetahuan tentang smart-plant-gardening pada saat sebelum kegiatan pengetahuan peserta berkisar 20 persen. Setelah pelatihan, pengetahuannya meningkat menjadi 93 persen. Materi mengenai peluang bisnis dan proyeksi penerimaan yang diberikan memberi dampak peningkatan terhadap minat berwirausaha. Berdasarkan data pra-kegiatan pengabdian, 40 persen peserta awalnya tidak berminat untuk berbisnis produk sayuran. Namun, setelah kegiatan 100 persen peserta menyatakan berminat untuk berbisnis sayuran segar sebagai produk dari smart-plant-gardening. Pemahaman teknis peserta mengenai smart-plant-gardening meningkat dari 50 persen menjadi 90 persen. Seluruh peserta (100 persen) menyatakan bahwa kegiatan ini bermanfaat. Hal ini mengindikasikan bahwa kegiatan yang dilakukan telah meningkatkan pengetahuan dan pemahaman bisnis anggota karang taruna RW. 15 Kelurahan Srengseng Sawah Kecamatan Jagakarsa.Kata Kunci: Pelatihan, Smart-plant-gardening, Karang Taruna.
This study aims to analyze the influence of entrepreneurial characteristics, business adaptation, and management competence on the business performance of Setu Babakan SMEs in South Jakarta. The data gathered from food and beverage small business holder. The analysis have analyzed by structural equation model. The research resulted that all exogenous latent variables are significantly influence the endogenous latent variable.
The silt pit is a method of soil management that functions to accommodate and absorb surface runoff. The research aimed to determine the silt pit effectiveness for erosion reduction and nutrient loss. The research is located at 576 above sea level (asl) in Sukamantri village, Taman Sari district, Bogor Regency. The experiment used a randomized block design with three replications and a slope group. The treatments were R0 (without silt pit); R1 (silt pit); R2 (silt pit + mulch); R3 (silt pit + mulch + biopore tube), R4 (silt pit + mulch + biopore tube + vertical crop tube). The highest runoff-decreasing occurred on R4 treatment, which pressed down 29.38% runoff. The highest value of erosion-decreasing occurred on R2 as 68.74% and followed by effectiveness in reducing the loss of 71% Organic C, 76% available P, and 67% total N. The dry seeds peanut yield was around 0.54 - 0.86 Mg ha-1, dried pods was 0.96 - 1.33 Mg ha-1, and dried biomass was 5.16 - 6.23 Mg ha-1 and not significantly different between all treatments. This study recommends that farmers apply silt pit innovation technology with a combination of mulch, biopore, and mature green media because the incremental B/C ratio was 1.175. It is a good economic indicator for farmers.
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