Objective To determine the effectiveness of a sanitation campaign that combines "shaming" (i.e. emotional motivators) with subsidies for poor households in rural Orissa, an Indian state with a disproportionately high share of India's child mortality. Methods Using a cluster-randomized design, we selected 20 treatment and 20 control villages in the coastal district of Bhadrak, rural Orissa, for a total sample of 1050 households. We collected sanitation and health data before and after a community-led sanitation project, and we used a difference-in-difference estimator to determine the extent to which the campaign influenced the number of households building and using a latrine. Findings Latrine ownership did not increase in control villages, but in treatment villages it rose from 6% to 32% in the overall sample, from 5% to 36% in households below the poverty line (eligible for a government subsidy) and from 7% to 26% in households above the poverty line (not eligible for a government subsidy). Conclusion Subsidies can overcome serious budget constraints but are not necessary to spur action, for shaming can be very effective by harnessing the power of social pressure and peer monitoring. Through a combination of shaming and subsidies, social marketing can improve sanitation worldwide.Une traduction en français de ce résumé figure à la fin de l'article. Al final del artículo se facilita una traducción al español. ‫املقالة.‬ ‫لهذه‬ ‫الكامل‬ ‫النص‬ ‫نهاية‬ ‫يف‬ ‫الخالصة‬ ‫لهذه‬ ‫العربية‬ ‫الرتجمة‬

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This paper presents a Hybrid Shunt Active Power Filter (HSAPF) optimized by hybrid Particle Swarm Optimization-Grey Wolf Optimization (PSO-GWO) and Fractional Order Proportional-Integral-Derivative Controller (FOPIDC) for reactive power and harmonic compensation under balance and unbalance loading conditions. Here, the parameters of FOPID controller are tuned by PSO-GWO technique to mitigate the harmonics. Comparing Passive with Active Filters, the former is tested to be bulky and design is complex and the later is not cost effective for high rating. Hence, a hybrid structure of shunt active and passive filter is designed using MATLAB/Simulink and in real time experimental set up. The compensation process for shunt active filter is different from predictable methods such as (p-q) or (i d -i q ) theory, in which only the source current is to be sensed. The performance of the proposed controller is tested under different operating conditions such as steady and transient states and indices like Total Harmonic Distortion (THD), Input Power Factor (IPF), Real Power (P) and Reactive Power (Q) are estimated and compared with that of other controllers. The parameters of FOPIDC and Conventional PID Controller (CPIDC) are optimized by the techniques such as PSO, GWO and hybrid PSO-GWO. The comparative simulation/experiment results reflect the better performance of PSO-GWO optimized FOPIDC based HSAPF with respect to PSO/GWO optimized FOPIDC/CPIDC based HSAPF under different operating conditions.INDEX TERMS Fractional order proportional-integral-derivative controller (FOPIDC), harmonic compensation, hybrid shunt active power filter (HSAPF), particle swarm optimization-grey wolf optimization (PSO-GWO), power quality.

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