This paper presents an empirical study of selection criteria employed by single and multiple bank users and to see if certain personal characteristics can be used to differentiate these two segments. The study chose to sample a specific consumer segment in Malaysia, namely the young-adults, which have not been given enough attention in the literature. Selection factors of which both single and multiple bank users had variation were attractiveness, branch location, ATM service, financial benefits and secure feeling. Multiple-bankers appear to place significantly more importance to all these factors. Female customers engage in multiple banking significantly more than their male counterparts. The implications of the findings were discussed and opportunities for future research were provided.
This study aims to examine the impact of career planning and career satisfaction on employees' turnover intention and the mediating role of career satisfaction from the perspective of banks employees' in the Jordanian capital Amman. The survey questionnaire was gathered from 412 employees located in 25 banks in the Jordanian capital Amman. The study used the software SmartPLS (version 3.2.8) to test the study hypotheses. The findings indicate that career planning and career satisfaction negatively impact employees' turnover intention, and career satisfaction partially mediated the relationship between career planning and employees' turnover intention. Additionally, this study aims to evaluate previous items that were developed by Gould (1979) to measure career planning, using focus group interview for six managers of the human resource department in the Jordanian banks' sector. According to the results of the interview, some items were reformulated and three new items were created. Future studies may include expansion of this model by adding variables related to organizational behaviours such as individual career management or career adaptation.
This study attempts to quantify the selection criteria used by university students in the process of selecting a bank to patronize. A quantitative methodology, using responses given by 482 Malaysia's undergraduates, is employed in the analysis. Friedman's nonparametric test for rank position and significance was performed to determine respondent's preferences and to see if the differences were significant. Results of the study suggest that students appear to be very concerned about the security aspects, ATM service and financial benefits when selecting a bank. Factors such as locational convenience and recommendation, which proved to be influential in previous studies, are no longer given with such importance.
Unhealthy eating behaviour has been linked to the risks of many chronic diseases all around the world. Functional foods and its association with health benefits and reducing the risk of diseases open a promising avenue for consumers to pursue a healthier life as well as extending their life expectancy. This provides a great market opportunity for functional foods to be developed. Consequently, it has generated considerable consumer interest in functional food consumption. This study describes the profiles and behaviours of the consumers who are willing to consume functional foods in Malaysia. By using mall intercept surveys, data were collected from consumers shopping at hypermarkets in Malaysia. From the analysis undertaken, it was found that the level of consumer-behavioural intention to consume functional food is encouraging. The results indicated that behavioural intention towards functional food tends to be different across gender, age and marital status. However this study found that the extent of consumer-behavioural intention does not vary by ethnicity, religion, income and education. Future study was also proposed.
This exploratory research empirically investigates variation in bank choice criteria between three distinct cultural groups in Malaysia, namely Malays, Chinese and Indians. The author predicted that, due to differences in values and lifestyles of the three ethnic groups, cultural differences would be observed in the level of importance members of each group attached to specific bank choice criteria. A quantitative methodology, using responses given by 482 Malaysia's undergraduates, is employed in the analysis. The results of this comparative analysis indicate that there is a difference in bank choice criteria based on ethnic backgrounds, and bank marketers can capitalize on these differences, by identifying them and designing appropriate operations and marketing strategies, leading to increased customer satisfaction and competitive advantage.
Background and Purpose: A growing body of evidence confirms that employee ecological behaviour (EEB) is the most critical factor indicating organisational competitive advantage and environmental performance. The present study identifies and explores the green competencies required at the workplace to perform ecological behaviour. No prior study has explored the required green competencies from employees at the workplace in higher education institutions to the researchers’ knowledge. Design/Methodology/Approach: The research utilises the data generated from eighteen comprehensive interviews with the top five Malaysian green universities’ employees. The study adopted the content analysis approach to explore contextually relevant competencies required for EEB in the workplace. Results: Six main green competencies, namely environmental awareness, environmental attitude, environmental knowledge, environmental consciousness, green mindfulness, and green ability, were generated from the analysis supporting ecological behaviour at the workplace. Conclusion: This research explored the required green competencies of employees to be environmental-friendly in the workplace by investigating the previously neglected domain required in the workplace. The research offers practical implications to universities and human resources (HR) to adopt accountabilities for an organisation to be environmentally sustainable. The recruitment committee and top management of higher education institutions should accentuate an environmental stance and green competencies in job descriptions to entice applicants with an environment-friendly mentality.
Purpose Successfully fostering employee ecological behaviors can reduce the environmental impacts of an organization while boosting performance. This paper aims to investigate the factors and organizational strategies for employees to engage in ecological behaviors. Design/methodology/approach The study uses a qualitative method. Academicians from four top-ranked research universities from Malaysia participated in semi-structured interviews. Findings The in-depth analysis of the interviews identified several factors (environmental attitude, feedback, green self-efficacy, leadership role, organizational culture and employee empowerment) and strategies (incentives; top management support; creating environmental knowledge and awareness; rules and regulations; and sustainability advocates) for promoting ecological behavior in the workplace. Research limitations/implications This study was limited to Malaysian public research universities. Future research could investigate additional variables that might influence employee ecological behavior. Implications include policymaking, which emphasizes boosting environmental factors among academicians. Originality/value Research studies on employee ecological behavior are minimal. This research contributes to the literature by discussing how different stimuli and strategies are used in the top four-ranked green universities of Malaysia for ecological behavior in the workplace.
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