RESUMO Com a crescente utilização da internet e de tecnologias móveis, este estudo torna-se pertinente uma vez que busca analisar os fatores que condicionam a adoção de Mobile Health (mHealth). Para isso, o modelo conceitual proposto integra a Teoria Unificada de Aceitação e Uso da Tecnologia - Unified Theory of Acceptance and Use of Technology - Utaut2, Condição de Saúde Percebida, e-Literacia em Saúde e Competência de Saúde Percebida como determinantes da adoção do mHealth. Para responder às questões de pesquisa, utilizou-se um questionário on-line aplicado a uma amostra não probabilística de indivíduos brasileiros e portugueses que usaram e não usaram mHealth. Os dados foram analisados por meio dos softwares SPSS e SmartPLS3. Os resultados indicam que a adoção ao mHealth é fortemente impactada apenas por algumas variáveis da Utaut2. Entre os resultados, destaca-se o forte impacto da dimensão da “Expectativa de Desempenho” na adoção ao mHealth, tanto entre os utilizadores como entre os não utilizadores.

RESUMO Com a crescente utilização da internet e de tecnologias móveis, este estudo torna-se pertinente uma vez que busca analisar os fatores que condicionam a adoção de Mobile Health (mHealth). Para isso, o modelo conceitual proposto integra a Teoria Unificada de Aceitação e Uso da Tecnologia - Unified Theory of Acceptance and Use of Technology - Utaut2, Condição de Saúde Percebida, e-Literacia em Saúde e Competência de Saúde Percebida como determinantes da adoção do mHealth. Para responder às questões de pesquisa, utilizou-se um questionário on-line aplicado a uma amostra não probabilística de indivíduos brasileiros e portugueses que usaram e não usaram mHealth. Os dados foram analisados por meio dos softwares SPSS e SmartPLS3. Os resultados indicam que a adoção ao mHealth é fortemente impactada apenas por algumas variáveis da Utaut2. Entre os resultados, destaca-se o forte impacto da dimensão da “Expectativa de Desempenho” na adoção ao mHealth, tanto entre os utilizadores como entre os não utilizadores.

Inclusivity and corporate social responsibility (CSR) in a community where ethnic diversity and conflict are very low compared to other countries still need to be researched more. This study aims to analyze university students’ awareness of inclusivity and CSR in marketing teaching using a pretest-posttest control group design. Both experimental (n = 138) and control (n = 140) groups are homogeneous regarding nationality, ethnicity, and age. The experimental group was subject to specific training on inclusive products, marketing communication, and CSR, which allowed testing of their perceptions and the training’s effectiveness. The first trial showed that the change in the experimental group was 8%, against 2.5% in the control group. The second trial demonstrated that the change in the experimental group was 30.4%, noting inclusive reasons, and, in the control group, only 6.4%. The third trial found a positive evolution in the experimental group, with more than 8.3% of students choosing the CSR company, and a negative evolution in the control group of –5.6%. These differences were not statistically significant within both groups but significant when comparing the two groups. The results of this study highlight that this homogeneous population does not think about those issues when analyzing businesses, products, or marketing communication. However, when people are submitted to specific training, they become aware and change their perceptions accordingly to what was expected. Thus, one concludes that education for inclusivity and CSR should be part of students’ training, independently of the homogeneity of the social and human environment. AcknowledgmentThe authors would like to thank their students at Universidade Portucalense for accepting that their school tests were used to design and publish this paper.

Purpose Job satisfaction is becoming increasingly important, especially since the end of the last millennium, as there are numerous organizations that have fostered its relevance to increase job-commitment in their companies. On one side, managers have to learn how to handle and to manage efficiently the dynamic capabilities and their soft skills so as to adapt the environment in which collaborators operate. On the other side, the environment is adapted by employees. Although there is a wide research in this area, there is still a gap in the literature, as the latest literature review points to adverse situations of burnout and job stress with effects on organizational commitment, mediated by job satisfaction. Bearing this highlight in mind, this paper aims to explore the current state of research related to job satisfaction and its impact on organizational performance. It intends to analyze job satisfaction of employees towards the whole organization, as well as towards organizational managers and leaders. Design/methodology/approach The first part of this paper is based on the systematic literature review, embracing scientific papers related to job satisfaction, derived from the Web of Science and from Scopus databases, mapping analysis and bibliographic coupling using the R Bibliometrix software. Furthermore, bibliographic coupling and most co-occurrent keywords in the title, keywords and abstracts were listed. The next part of the research paper is based on the questionnaire analysis; the methodology used is qualitative and exploratory in nature in order to deepen the knowledge of managers and leaders and the perceptions of employees, based on two case studies. Findings The topics covered in this study include, among other things, motivation, leadership, and influence of human resources policy, which need to be deepened in practical and ‘in-loco’ contexts. The topics have been tested empirically through questionnaires, based on which it was concluded that the overall level of employee satisfaction with the companies in which they operate is high, both as far as the organization itself and their managers are concerned. It was concluded that leaders adopt a transformational leadership style, motivating and inspiring their employees, and that employee satisfaction is related to their leaders’ attitudes and motivational factors. Originality/value This research provides deeper knowledge on an empirical area, helping to fill in the gap related to the necessity to synthesize this important knowledge area, providing the contribution of various studies in this field and paving the way to further research. The achievements of this paper open new avenues for other researchers because of the knowledge gaps identified in the existing research that lead to future research inspirations. Research limitations Unavailability of business associations in the central region (a non-profit organization to support entrepreneurs in the central region) to participate in the study; work modality was not taken into consideration. Although the databases used, i.e. ISI Web of Knowledge and Scopus, are the best-recognized databases in the academic field, restricting the research to those databases only might be considered a limitation. A further restraint is directly linked to the study’s methodology, as it aims to recover and explore a large range of existing research and it does not result in a detailed analysis. Consequently, for future research, multiple -case studies would enrich this research area.