Abstraction is a powerful thing. During the nineteenth century, the Industrial Revolution was built on many powerful abstractions, such as mass, energy, work, and power. During the twentieth century, the information revolution was built on many powerful abstractions, such as binary digit or bit, binary coding, and algorithmic complexity. Here, we propose an abstraction for the twenty-first century, in which there is an emerging revolution in thinking about business and economics based on a service-dominant logic. The worldview of service-dominant logic stands in sharp contrast to the worldview of the goods-dominant logic of the past, as it holds service-the application of competences for benefit of othersrather than goods to be the fundamental basis of economic exchange. Within this new worldview, we suggest the basic abstraction is the service system, a configuration of people, technologies, and other resources that interact with other service systems to create mutual value. Many systems can be viewed as service systems, including families, cities, and companies, among many others. In this paper, we show how the service-system abstraction can be used to understand how value is co-created, in the process laying the foundation for an integrated science of service.
Abstraction is a powerful thing. During the 19th century, the industrial revolution was built on many powerful abstractions, such as mass, energy, work, and power. During the 20th century, the information revolution was built on many powerful abstractions, such as binary digit or bit, binary coding, and algorithmic complexity. Here, we propose an abstraction that will be important to the service revolution of the 21st century: the service system, which is a configuration of people, technologies, and other resources that interact with other service systems to create mutual value. Many systems can be viewed as service systems, including families, cities, and companies, among many others. In this paper, we show how the service-system abstraction can be used to understand how value is created, in the process unifying concepts from many disciplines and creating the foundation for an integrated science of service.
For almost a decade, the artifact-centered operational-modeling approach for modeling business operations, also referred to as the ''business artifact method,'' has been practiced and refined. This approach has been used in a variety of engagements, and each engagement has brought forth innovations that have enriched and strengthened the approach. In this paper, we describe three of these engagements in order to illustrate the method and highlight some of the lessons learned. The main objective of this paper is to establish the value of operational modeling in business transformation and to incorporate the lessons we have learned into a more comprehensive account of the method. We also describe the model-driven business transformation toolkit, which adds a unique value proposition to the method-the rapid and effective transformation of operational models into implementations that are manageable and can be monitored. 4 At the outset, the ACOM approach was seen as simply an alternative to more familiar approaches,
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