Purpose The purpose of this study was to examine the influence of entrepreneurial leadership on nurses’ innovation work behavior and its dimensions. Design and Methods This cross‐sectional study employed the 10‐item Innovation Work Behavior Questionnaire and the 8‐item Entrepreneurial Leadership Questionnaire to explore the impact of entrepreneurial leadership on the innovation work behavior of 273 nurses from public and private hospitals in Iran. Findings Entrepreneurial leadership had a significant positive impact on nurses’ innovation work behavior and most strongly improved idea exploration, followed by idea generation, idea implementation, and idea championing. Conclusions Entrepreneurial leadership was effective in enhancing nurses’ innovation work behavior. More attention needs to be focused on developing entrepreneurial leadership competencies and on developing nurse leaders. Clinical Relevance Healthcare policies and strategies are needed to facilitate the implementation of entrepreneurial leadership by providing healthcare leaders with the appropriate environment.
PurposeThe crucial importance of innovation leadership for high-technology small and medium-size enterprises (SMEs) has been suggested in the literature. However, few studies empirically examined the impact of leadership style on innovation work behavior (IWB) of employees in the context of SMEs. Furthermore, the authors’ knowledge is limited about how leaders of high-technology SMEs influence the IWB of their employees. This study aims to explore the effect of entrepreneurial leadership on IWB of employees and introduces creativity self-efficacy and support for innovation as the mechanisms through which the leaders encourage their employees' IWB in information and computer technology (ICT) SMEs in Iran.Design/methodology/approachThe sample was selected from the high-technology ICT SMEs using the simple random sampling method. A sample of 175 CEOs and owner-managers of the businesses participated in this research. The authors used validated questionnaires to test the hypothesized relationships between entrepreneurial leadership, IWB, creativity self-efficacy and support for innovation.FindingsThe study findings show that entrepreneurial leadership has a significant and positive impact on IWB of employees in ICT SMEs. Furthermore, the findings reveal that creativity self-efficacy and support for innovation mediate the relationship between entrepreneurial leadership and IWB. The implications of the results and suggestions for developing IWB among the employees of high-technology SMEs are suggested.Originality/valueThe study makes important contributions to both entrepreneurial leadership and innovation behavior literature and theory development specifically in high-technology SMEs in the transitioning economy of Iran. The findings also contribute to the existing empirical studies on how entrepreneurial leadership affects IWB of employees by examining the mediating role of creativity self-efficacy and support for innovation and in the settings of ICT high-technology SMEs.
Purpose In the current era, businesses and customers are becoming increasingly concerned with social and environmental issues, and unlike the past, the main focus is not merely on economic growth. As new customers are getting more informed and responsible toward their surroundings, it is necessary for enterprises to act responsibly to attract responsible customers. Therefore, this paper aims to investigate the impact of corporate social responsibility (CSR) on brand positioning and customer loyalty in travel agencies in Tehran, Iran. Design/methodology/approach Through quota sampling, 86 agencies are selected and a number of 200 customers of those travel agencies are surveyed by means of purposive sampling. Findings The result reveals that CSR has a significant effect on loyalty of customers and brand positioning. In addition, the results indicate that all hypotheses have significant effects except for the C-C identification on customer loyalty. Practical implications Tourism managers should bear in mind that performing CSR activities is not merely a cost burden but a viable strategy for creating competitive advantage. They should adapt their CSR activities to the industry environment. Originality/value The study provides important evidence about CSR and their role in brand positioning and customer loyalty in tourism industry. In addition, the study contributes to the literature by developing the link between CSR and brand positioning.
This study aims to investigate if the visitors' perception of corporate social responsibility influences both hotel brand positioning and intention to revisit. Furthermore, it examines the indirect impact of corporate social responsibility on hotel brand positioning and intention to revisit through other major factors (identification, satisfaction, and loyalty). In total, 348 valid questionnaires were collected from customers reserved a hotel room in the UK within the last six months at the time of this investigation. Structural equation modeling was conducted to advance insight into the various influences and relationships. The results showed that there is a significant direct relationship between CSR with hotel brand positioning and indirect relationship between CSR and intention to revisit through identification, loyalty. However, surprisingly there are no relationships between CSR with satisfaction and satisfaction with loyalty. This study contributes to the existing literature on CSR in hotel management by investigating the impact of the customers' perception of a hotel's CSR on both hotel brand positioning and customers' intention to revisit. Moreover, this study also contributes to hotel management literature by investigating the indirect impact of identification, satisfaction, and loyalty on the relationship between CSR with hotel brand positioning and intention to revisit.
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