The contribution of Pakistan furniture industry in exports have declined in last few years. This situation is alarming for industry and country economic growth and overall performance of the industry. The main objective of study is to investigate the moderating role of the business network (BN) on the relationship among total quality management (TQM), export market orientation (EMO) and company export performance (CEP) of furniture industry of Pakistan. The study has adopted the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique to assess the 119 responses from the furniture industry. The findings of the study shown the significant relationship between EMO, TQM and CEP. More importantly, the study-initiated BN moderating effect on the relationship between EMO, TQM and CEP. However, this study found that BN is the influential variable to enhance the effectiveness of EMO and TQM which leads to higher CEP. Therefore, the present is helping to furniture firms that they can effectively implement the EMO, TQM and BN strategies to increase the CEP in Pakistan context, whereas CEP reported low.
This study analyzed the moderating role of business network (BN) on the relationship between export market orientation (EMO), total quality management (TQM) and company export performance (CEP). The present study used the Partial Least Squares Structural Equation Modeling (PLS-SEM) technique on sample size 119 furniture manufacturing exporting companies. The results of this study shown the positive significance relationship between EMO, TQM and CEP. Additionally, the study found the moderating role of BN between the relationship of EMO, TQM and CEP. Thus, this revealed that BN is considered the influential variable to enhancing the effectiveness of EMO and TQM which leads to higher CEP. This study contributes to the literature and to the practice of companies by helping them to understand how the process of EMO, TQM and BN produces better export performance through export market orientation.
Tujuan didirikan organisasi publik didaerah semata-mata hanya untuk memberikan pelayanan kepada masyarakat. Organisasi yang dibentuk untuk keperluan publik, dikelola dengan melakukan manajemen publik haruslah sesuai dengan tujuan filosofi organisasi itu dibentuk. Dengan tujuan melayani kebutuhan dan kesejahteraan masyarakat ternyata dalam pelaksanaannya dan pengelolaannya tidak semudah seperti membalikkan telapak tangan. Dinas Perhubungan Kota Dumai dalam menjalankan tugas dan fungsinya sebagai organisasi publik didaerah yang mengurusi tentang perhubungan, dalam pelaksanaan kerjanya masih dirasakan belum maksimal. Adanya penelitian terdahulu tetang kinerja Dinas perhubungan yang ditemukan menjadi latar belakang penelitian ini dilakukan. Teori yang digunakan oleh teori Dwiyanto yang mengatakan ada lima faktor kinerja organisasi publik yaitu produktivitas, kualitas layanan, reponsivitas, responsibilitas, dan akuntabilitas. Penelitian dilakukan dengan pendekatan kuantitatif dengan menjalankan studi literatur ditahap awal yang berkaitan dengan isu yang diteliti. Teknik pengumpulan data penulis menggunakan observasi, questioner, dan studi literatur. Angket disusun dan disebarkan ke 80 orang pegawai yang dijadikan sebagai responden penelitian. Hasil penelitian menyatakan bahwa Kinerja Dinas Perhubungan Kota Dumai Sangat Baik Sekali dengan skor 6144. Saran penelitian hendaknya lebih meningkatkan kinerjanya sehingga dapat menghasilkan kinerja yang maksimal.
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