Corporate social responsibility (CSR) is a company's commitment not only to increase financial benefits, but also to develop a holistic, institutional and sustainable social, economic and regional development (Suharto, 2008). In practice, CSR is often regarded as corporate giving, corporate philanthropy, and corporate community relations. CSR cannot be separated from the practice of community empowerment or often referred to as community development. What is the relationship between CSR and community empowerment and how is the communication strategy for the CSR program in an effort to empower the community? The methodology in this study is of literature review type. The technique of data collection is done by secondary data techniques obtained through searching relevant books, research results related to the topic of writing, mass media news, and relevant journals. The data obtained are then analyzed and completed with qualitative techniques by describing the data obtained to answer the existing debate. The results of the study found that CSR programs cannot be separated from community empowerment. One of the objectives of CSR is to create empowered communities, especially those around the company. In carrying out CSR activities for community empowerment, the role of a communication strategy is expected. The relevant communication strategies include mass communication and intercultural communication. By using these two communication strategies, it is expected that CSR programs for community empowerment will be more effective and efficient.
The search for the relevance of mastery of skills and mastery of information systems on the success and strength of business management in the digital era is the main objective of our systematic review. We make evidence of the study findings from dozens of international publications that have discussed various themes of ways and approaches to advance or manage the business with the assistance of technology which has become the hallmark of a tool in all business sectors. We conducted an electronic search on all supporting data from Google Scholar from the 2010 to 2021 issue. After obtaining the data, we then analyzed it by involving the coding system, extract data, evaluating, in-depth interpretation, and concluding response to this question with valid findings and high reliability. By considering the existing evidence, we can report the results; there is a significant correlation between technology skills and successful business management. In short, the ability to use the Internet plays a vital role in a business because managers can search and meet a customer for any purpose through search engines. Similarly, the consumers will instantly be able to get what they need using the same tools of technology-savvy.
This study aims to determine the influence of service quality and product quality on consumer purchase decision at Amanda Brownies Store in Medan. Thepopulation of this study was taken from the number of consumers for 6 month totalling 1,509 or 252 consumers in a month. The number of samples taken in this study was 155 consumers. The data collection methods in this study used questionnaires among 155 consumers of Amanda Brownies Store in Medan. The data analysis method used was Multiple Linear Regression method. The partial testing analysis shows that service quality and product quality have a significant effect on consumer purchase decision. Furthermore, the simultaneous test results showed that the service quality variable and product quality variable significantly influence the consumer purchase decision. The Adjusted R Square is 0.316 or 31.6%. This means that 31.6% of consumer purchase decision is influenced by both independent variables, while the remaining 68.4% of customer purchase decision is influenced by other variables-not examined in this study.
This study aims to know and analyze the influence of Good Corporate Governance on corporate financial performance of the mining company sector listed on Indonesia Stock Exchange (BEI) period 2016-2019. The population are the mining company sector in Indonesia Stock Exchange period 2016-2019, which amounted to 47 companies and the sampling technique with purposive sampling, based on the criteria specified only 8 companies that meet the criteria. Methods of data analysis using multiple linear regression analysis. The results of this study partially indicate that the institusional ownership does not have an significant impacton the company's performanc as measured by ROE. The results partially indicate of managerial ownership does not have an significant impacton the company's performance. The independent commissioner partially indicate have an significant impacton the company's performance and the committee audit partially indicate does not have an significant impacton the company's performance. Simultaneously, the institusional ownership, the managerial ownership, the independent commissioner and the committee audit have an significant impact on the company’s performance as measured by ROE.
Community Service aims to provide understanding and the importance of collaborating in entrepreneurship in Lumban Pea Timur Village, Toba Regency. In this case, the method used is the lecture, discussion, and question and answer method. Through this, there are many ways that can be done to collaborate in developing a business or entrepreneur. In this meeting, it is known what business is being carried out, what business will be carried out and what problems are faced in developing an entrepreneur. In the end, it was discovered that the most pressing problem in recent times is business capital and the need for regional regulation to support and protect businesses.
Community Service is one of the Tri Dharma of Higher Education and this activity is very beneficial to the community and to the lecturers who carry out these activities. The Lecturers of the Faculty of Economics, Management Study Program carried out this activity at the Damai Prosperous Community Self-Reliance Agency (BKM) in Sukaraja Village - Medan Maimun District with the topic "Tips for Starting a New Business". The method used is lectures and guided discussions. The conclusions that can be formulated are the need to know the reasons for having a business, what to think about when opening a business, types of business fields that have prospects in the future, various successful strategies for starting a business venture, high enthusiasm is needed to become an entrepreneur, and practical matters in starting a business, as well as what competencies an entrepreneur/entrepreneur must have
Community service aims to provide guidance to teachers in carrying out the tasks of the teaching and learning process. In this case, the method used is the lecture, discussion, and question and answer method. Through this, many inputs were obtained, including the characteristics of quality schools and of course quality human resources are needed, especially with the Covid 19 pandemic that has hit the city of Medan and the world in general. Quality school management starts from the principal, teachers, investment in finance and adequate infrastructure.
The purpose of community service activities in the form of Empowerment and Fostering of Weak Economic Communities is to provide input on what businesses can be developed according to the conditions in the environment and in accordance with the current situation, namely the Covid 19 Pandemic outbreak. The target audience in this PPM activity are people who live in Neighborhood IV, Sidomulio Village, Medan Tuntungan District, totaling 25 people whose livelihoods are as farmers and also as farm laborers. The availability of adequate academics in giving lectures on Empowerment and Development of Weak Economic Communities at the Management Study Program, Faculty of Economics, Indonesian Methodist University, the enthusiasm of the participants, the support of the Village Head and the Head of the Environment for the implementation of activities and supporting funds from UMI are the supporters of the implementation of this PPM activity. The problem is the limited time for coaching. The benefits that participants get from this PPM activity include fostering economically weak communities.
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