Consumers trying to watch or restrict what they eat face a battle each day as they attempt to navigate the food-rich environments in which they live. Due to the complexity of food decision making, consumers are susceptible to a wide range of social, cognitive, affective, and environmental forces determined to interrupt their intentions to restrict their dietary intake. In this article, we integrate literature from diverse theoretical perspectives into a conceptual framework designed to offer a better understanding of the antecedents, interruptions, and consequences of dietary restraint. We outline a path for researchers to investigate how restraint behaviors in the eating domain influence a wide variety of consumer psychological phenomena. It is our hope that a collective examination of this literature provides a lens that directs future research on food decision making and dietary restraint and empowers consumers to invest their cognitive and behavioral resources towards healthy eating behaviors.
This article explores the paradigm of Food Well-Being (FWB), "a positive psychological, physical, emotional, and social relationship with food," for those who experience hunger. Building on the insights derived from two sources-research across a range of disciplines including marketing and the practices of the nonprofit Hunger Task Force to alleviate hunger and advance FWB-the authors explore the five domains of FWB: food availability, food socialization, food literacy, food marketing, and food policy as they relate to people who experience hunger. The authors establish a research contribution by extending the FWB paradigm to include people experiencing hunger and by applying this extended paradigm to illuminate the impact of hunger on people's FWB. Finally, the authors propose research to guide researchers, policy makers, and nonprofits toward generating FWB for all.
This article provides a framework to guide the construction of transformative stories by social impact organizations (SIOs) including nonprofit organizations, public policy entities, and for-profit social benefit enterprises. This framework is built from the integration of the academic literature on narratives and narrative construction relevant to SIO story construction. This transformative story construction framework outlines how SIOs can assemble and craft authentic and effective stories that convey the organization's impact, engage audiences, and call those audiences to action as well as how SIOs can develop and manage a portfolio of such stories. The framework also provides recommendations to guide the marketplace practice of transformative story construction by SIOs. Finally, the authors pose questions to engage SIOs in collaborative research to refine the practice of constructing stories with the power to transform.
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