This research was conducted to reveal consumer behavior in terms of smartphone purchase decisions. The study tries to reveal consumer behavior in terms of deciding on product purchases, especially OPPO brand smartphones. The level of brand trust, innovation, ad creativity, and ad effectiveness are thought to influence consumer decisions in purchasing OPPO brand smartphones. The results showed that Product Innovation (X1), Ad Creativity (X2) and Ad Effectiveness (X3) had a significant effect with each value of β being 0.091; 0.589; and 0.580. Meanwhile Brand Trust (X4) has a negative effect on purchasing decisions. R2 value indicates 0.673, which means that the four variables simultaneously influence 67.3% of the purchasing decision (Y).
In the 1945 Constitution of the State of the Republic of Indonesia there is a chapter that makes the foundation of the establishment and development of Koperasi in Indonesia. Article 33 of the 1945 Constitution of the State of the Republic of Indonesia states that the economy is constituted as a joint effort based on the principle of kinship. In order for Koperasi to develop properly, it is necessary to have a Good Corporate Governance (GCG). To be able to have good governance, then in managing Koperasi there must be transparency, independence, accountability, responsibility, fairness and equality which are the basic principles in good organizational management. This research will try to observe whether Koperasi has implemented the basic principles of Good Corporate Governance (GCG). The research was conducted at Koperasi Pegawai in Surabaya by using research and development approach and descriptive data analysis. The results of data processing show that the principle of transparency obtained index 3.25 can be implemented well which indicated by financial reporting that has been audited by Public Accounting Firm (KAP) for 8 years. The principle of independence obtained index 3.71 is quite manifest in its management. The principle of accountability with the 3.00 index can be implemented well, as indicated by the presence of AD/ART (Anggaran Dasar/Anggaran Rumah Tangga), vision, mission and purpose of the establishment of Koperasi which all refer to Act Number 25 Year 1992. The rules are implemented and conditioned according to the conditions of the Koperasi. The principle of responsibilitas with index 2.71 also can be done well, with the obedience to the regulation of Act Number 25 Year 1992 which is part of responsibility of management and member of Koperasi in execution of duty. The principle of fairness and equality with the 3.43 index is well executed, there is no discrimination due to differences in ethnicity, religion, race, class, gender and physical condition.
Art groups that have the soul of art in Indonesia are a group of micro, small, and medium entities (EMKM) that can use financial accounting standards for micro, small, and medium entities (SAK-EMKM). One of them is the art group which is still a symbol of cultural preservation, namely jaranan art. Financial management (recording, presentation, and disclosure) in the art of the networking requires the intention and practice as often as possible, so as to produce a simple financial report following accounting standards in force in Indonesia. This essay has the purpose of using a descriptive study of the application of SAK-EMKM to be applied to arts groups in Indonesia.
he Prapanca 2 Surabaya Vocational High School (SMK) majoring in accounting is one entity that is willing to compete and is skilled and professional inwelcoming the Industrial Revolution 4.0. So far, the principal has prepared a strategy to improve the quality of graduates to suit the needs of the businessmarket (Business World (DU)/Industrial World (DI)). Some of the strategies used in aligning education with the demands of the 4.0 Industrial Revolution erainclude improving the quality of sarpras (facilities and infrastructure) in the learning process based on industrial needs (Link and Match) during the IndustrialRevolution 4.0 period, the fulfillment of DU/DI standard facilities and infrastructure and increasing teacher competence is focused on the era of theIndustrial Revolution 4.0. The role of the principal has a point of view broad, open, disciplined, firm, and committed.
Tujuan dari pengabdian kepada masyarakat yaitu dengan memanfaatkan google dalam aktivitas keseharian termasuk melakukan pencatatan penjualan yang dilakukan oleh warung majapahit. Teknologi yang digunakan dalam melakukan pencatatan penjualan pada warung mojopahit adalah dengan menggunakan google spread sheet. Melalui menu, fitur dan tools yang terdapat didalam google spread sheet dapat disetting berdasarkan kebutuhan. Hasil yang dicapai salah satunya memanfaatkan perangat lunak handphone yang digunakan secara mobile (berpindah tempat) yang dilakukan pada lokasi warung majapahit. Perangkat lunak lain yang digunakan adalah laptop dengan melakukan settingan awal berdasarkan format yang nantinya digunakan pada pencatatan penjualan. Pemanfaatan google Spreadsheet dengan menggunakan handphone membutuhkan akses internet yang cukup untuk dapat melakukan pencatatan penjualan
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