Tanggal masuk 30-08-2018 This study aims to determine the effect of investment motivation, minimal investment capital, and investment knowledge on investment interests. This research was conducted on students who participated in the Yuk Nabung Saham 2017 competition registered in the campus Investment Gallery at four universities in East Java. This study used a mixed methods approach with sequential explanatory design. From the results of purposive sampling, a sample of 396 students was obtained and 128 questionnaires were returned and could be processed. Data analysis techniques used in this study were multiple linear regression analysis techniques and interviews. Based on the results of mixed methods analysis, the variables of investment motivation and investment knowledge had positive effect on student investment interest.
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