The paper analyzes an emblematic case of collaboration between companies and community in a particular region -the footwear district of Montebelluna in Italywhere institutions are created to support and help to overcome obstacles, such as competition against countries with insurmountable cost advantages. A theoretical study and a field research on a cluster were made, reaching the conclusion that collaboration allowed the differentiation of the products and displacement of part of the production, without compromising the local base. The institutions of the district acted as protagonists, formatting the model of "multi located district." Keywords: competitive adjustment, industrial district, multi-located district. ResumoO artigo analisa um caso emblemático de colaboração entre empresas e comunidade numa dada região -o distrito calçadista de Montebelluna na Itália-onde se dá a criação de instituições que reforçam e propiciam a superação de obstáculos como a concorrência com países com diferenciais significativos de custo. Fez-se um estudo teórico e de campo de um arranjo produtivo chegando-se a conclusão de que foi a colaboração que possibilitou a diferenciação de produtos e o deslocamento da parte da produção que não comprometia a base local. As instituições do distrito atuaram como protagonistas formatando o modelo de distrito multi localizado.Palavras-chave: ajuste competitivo, distrito industrial, distrito multi-localizado.
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