The phenomenon of solidarity economy in Brazil has expanded in response to unemployment and social exclusion. It consists of solidarity economic enterprises which have the purpose of generating employment and income for those workers who, at a given moment, were shut out of the formal labor market, as in the situation of bankrupt estates of private companies. In this context, cooperative associations are regarded as the typical form of economic solidarity enterprises, based on assumptions of equal participation in the management and collective ownership of the means of production by its members, through practices of self-management. But the literature of the solidarity economy admits that this type of management does not constitute the only form of management present within the cooperative, that is, at these cooperatives also occur hetero-management practices arising from market society governed under the foundations of neoliberal capitalism. The coexistence of these management patterns implies in antagonistic paradoxical practices, which in turn are reflected in the quality of work life of members. Thus, this thesis is aimed at understanding how the paradox between hetero and self-management is reflected in the quality of work life perceived by a cooperative of cooperatives survey arising from the bankruptcy estate. For this purpose, a exploratoryinterpretive was conducted, through qualitative case study on cooperative Cotravic, using as instruments mainly spontaneous interviews and semi-structured interviews and field observation, proceeding to an analysis of the outcome. The results confirmed the existence of the self versus hetero management paradox and mainly in management practices relating to: organization of instances of decision-making, democratic participation of members and remuneration for work performed, resulting in improving the quality of life at work perceived by the cooperative Cotravic members, revealing oscillations regarding satisfaction with the quality of work life in terms of and self-managed hetero-managed standards. The conclusion of the study points to the importance of the paradox between self versus hetero management embedded in management practices of the Cooperative for reflecting on the quality of work life perceived by members. In this sense, the present study proposes a management paradox conception of complementarity in which ambiguity can be leveraged in support of the productive efficiency of the cooperative and the welfare of their individual and collective members.
This paper aims to understand the relationships between strategy, learning and organizational culture, to explain the dynamic interaction that occurs in the phenomenon of cultural transformation of a family organization to a professional management structure. This is an exploratory study, with qualitative approach, using the method of case study, developed in a Brazilian family company by the fast food segment. The primary data were collected by conducting interviews and secondary data were formed by organizational documents. The data interpretation was based on analysis of content. It was found that organizational learning was an experience to perpetuate the teachings considered relevant to the strategic performance of the organization, while opening a new path towards the professionalization of the company investigated.
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