The need of corporate social responsibility development is mostly explained with the fact that the states do not cope with the solution of problems of a social assistance of the population. But as the state undertakes all social burden of the population, the need for corporate social responsibility disappears. So, it is substantiate to adopt the other approach -the importance to proceed from essence of society as certain social system -system of people, their certain communities connected with each other by the public relations, and their interests. Stable, steady existence of this system is possible only at mutual adjustment of all its structural parts -adjustment of mutual interests.
Research background.Currently, gambling tourism is one of the most popular forms of leisure allacross the globe. It is apparent that, when a business as lucrative as gambling has something to dowith thedevelopment of tourism, its impact on a tourist destination, both current and future, can be impressive.Research into this type of tourism reveals an interrelationship between gambling tourism and certain social-economic variables in the development of tourist destinations–the gambling business can be a crucialcomponent in the attractiveness of tourist destinations and facilitate economic stability and prosperity in thearea. The development of gambling tourism is regarded as a restarting andrenewing factor for thedevelopment of tourism destinations which can potentially facilitate their development through thereinvestment of revenue into their economic and political culture.Issues in the development of touristdestinations and gambling tourism have been examined in works byW.M.Abbott, A.A.Volberg (2006),А.Alegria (2014), L.Caneday, J.Zeiger (1991), M.C.Hall (2008), R.Harrill (2003), S.K.Kang,C.K.Leeb, Y.Yoonb, P.T.Long (2008), T.K.Lee, C.K.Lee (2014), A.A.Ligthelm(2009)and others.Research aims. The study aims to assess the potential of gambling tourism as a factor in thedevelopment of tourist destinations through the example of Greater Sochi.Inferences. The development of a tourist destination requires formingsome kind of supply, with theprocess of planning and development of gambling tourism approached based on integrated analysis,including by the local community. Taking into account the foreign experience of sustainable development oftourist destinations via the economic and social effects of gambling tourism, this impact ought to be assessedusing a model for establishing a balance between revenue and expenditure.The tourist destination of the city of Sochi as a tourism product is unique, with its peculiarities,various attractions, its original environment, culture, and history. Researchers, who generallyhave beenpositive in their assessments of the economic effect from creating a gambling zone, have also been stressingthe need to use this tool judiciously and competently. The assessment of Sochi by representatives of itsbusiness community and public as a gambling tourist destination is mixed.At the moment, the prospects of agambling zone in Sochi are quite undecided, as no site has been determinedfor the zone, there is a lack ofinvestors willing to do it, and there is no developed concept for the formation and development of agambling zone in Sochi.Gambling tourism could produce a positive impact, since it could attract well-off tourists duringtheoff-peak season. Immune to seasonality, it could ensure tourism flows all year round. Gambling tours, as acomponent in the destination’s tourism product, could help diversify and improve tourism products andservices, which would help attract new tourists and foster a new image for the destination, with a view toboosting its competitiveness.Keywords: leisure, gambling tourism, destination, gambling business, city of Sochi.
Tourism is now more important than ever for successful, competitive and flexible destinations development. Countries actively market tourism both at national and international level. Tourism evolves and becomes recognized as an opportunity to bring wide ranging benefits to national and local economies and populations, increasingly integrated with state and destination economic planning, environment safety and community development. The analyses of the relationship between state system of regulation in tourism, administrative order and social and economic impact of constant tourism development in France - the world’s leading tourist destination - is presented. The leader influences competitive advantage through developing strategy, based on traditional organizational culture and supports innovations at all organizational levels.
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