Starting in early 2020, the COVID-19 pandemic has been responsible, worldwide, for millions of deaths and patients with long-COVID syndrome. In an attempt to stop the spread of the virus, the blanket administration of COVID-19 vaccines proved to be the most effective measure, yet the existence and availability of functional vaccines did not and, still, do not ensure the willingness and intent of people to be vaccinated. This study assessed the similarities and differences in vaccine fears and vaccine hesitancy through between clusters of subjects: people that were not infected with COVID-19, people that had COVID but did not develop long-lasting symptoms, and people that were infected with COVID and developed long-COVID syndrome. From the sample of 1111 Italian people, it was found that individuals who experienced mild symptoms showed higher vaccine hesitancy (confidence, complacency, and collective responsibility) than those who did not contract COVID-19. People affected by long-COVID showed a lower overall hesitancy than individuals who had COVID-19 without incurring long-lasting symptoms and, thus, essentially resembled people who had no experience of COVID-19 infection in terms of the vaccine hesitancy scores. Vaccine fear remained unchanged across all three of the examined clusters.
The contribution aims at investigating the role of social media in the Italian local governments in the «maturity models» scenario, between informative and interactive use of digital media. In particular, the paper presents the results of a pilot study on a little sample of Italian municipalities who usually adopt their Facebook adComunica.
Nel più vasto scenario della comunicazione sociale, il volume affronta il tema della comunicazione delle responsabilità sociali, un ambito che negli ultimi anni sta proponendo nel nostro Paese interessanti esempi di come sia possibile conciliare valori e obiettivi aziendali con finalità etico-valoriali. A partire dall’analisi di alcuni progetti realizzati da imprese e associazioni nel contesto italiano, si analizzano le modalità attraverso le quali si costruisce, si gestisce e si rinnova una relazione tra soggetti apparentemente distanti, ma vicini.
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