This research discussed about the effect of beauty advisor’s ability and trust belief on cosmetics store on consumer’s intention to purchase herbal cosmetics which used the Theory of Reasoned Action that involving mediation of attitude and subjective norm. 200 respondents who invited the store. Results show that beauty advisor’s ability and trust belief on cosmetics store affect consumer’s intention to purchase herbal cosmetics through mediation of attitude and subjective norm. Herbal Cosmetics perceive more better and safety who consumtion with excellent service beauty advisor made satisfaction consumer’s effect to intention to purchase at the store.Key words: cosmetics; purchase intention; beauty advisor's ability; Theory of Reasoned Action; trust belief.
Unlike the North-East of Aceh region was previously an industrial zone and shifted to the service sector and agriculture. The central-southeast area remains in the plantation zone. Initially, the south-west region consisted of 2 regencies, namely the districts of West Aceh and South Aceh. Then in 2002, this region split into 4 districts namely Nagan Raya, Aceh Jaya, Simeulue and West Aceh districts. This study aims to analyze the potential of the regional superior sector in West Aceh Regency and its expansion area using Location Quotient analysis, or abbreviated as LQ, towards a sustainable economy in the new normal era. The data used is secondary data sourced from the central statistical agency of each district and province of Aceh. The gross regional domestic product data for the period 2010-2020 is 17 sectors. The results showed that the highest LQ value in Simeulue district was 2.18 for the government administration sector, then 1.51 for the agriculture, forestry and fishery sectors. For information, this district excels in lobster cultivation. Next is Nagan Raya district with an LQ of 2.88 in the mining/excavation sector and 1.52 in the agriculture/plantation sector. This value is obtained because this district excels in mining C and oil palm plantations. Then Aceh Jaya with an LQ of 1.81 in the construction sector and 1.55 in the transportation sector because this area is superior in terms of tourism. Finally, Aceh Barat district with an LQ value of 1.59 for the financial/information services sector. Meanwhile, in the agriculture/forestry sector it was 1.17 because this district excels in financial services and is the largest city on the south west coast of Aceh. The leading sectors above must still be managed properly, especially local potentials while still paying attention to a sustainable environmental economy. This is not an exaggeration considering that in this new normal era, the economy must continue to rise even during the COVID-19 pandemic while still adhering to health protocols.
Tujuan dari Penelitian ini adalah untuk mengetahui sejauh mana ethical fashion, fast fashion, slow fashion, attitude dan prilaku konsumen terhadap produk hijau. Karena seperti kita ketahui produk etis sangat diminati akhir-akhir ini sebagai bukti dari meningkatnya kesadaran masyarakat terhadap kelangsungan lingkungan dan keadilan sosial. Industri fashion yang berkembang pesat selama beberapa dasawarsa menyimpan dua cerita yang berbeda. Sisi kelam tentang rusaknya tatanan lingkungan dan hancurnya sistem yang berkeadilan terhadap hak pekerja. Cerita baiknya adalah kesejahteraan yang adil merata dan pelestarian lingkungan. Kedua sisi ini telah mempengaruhi sikap seseorang dalam berprilaku. Dari hasil validitas dan reliabilitas terlihat bahwa nilai yang tertinggi diperoleh dari fashion yang etis dari pada sweatshop hal tersebut efek dari faktor kesadaran manusia untuk kelangsungan hidup yang lebih baik dimasa depan.
This research aimed to analyze fisherman’s income according to monetary factors during covid-19 pandemic in coastal areas of West Aceh Regency in Aceh Province, Indonesia. This research applied cross-section data over 2021 by utilizing descriptive quantitative research and OLS model analysis (Ordinary Least Square). Research revealed monetary factors in term of the inflation of groceries price had negative influenced to the fisherman income at West Aceh Regency, mean while the variable of diesel price had positive influenced to fisherman income. During covid-19 pandemic, there was the increasing of groceries price (inflation) at 1,06 times or the consumer price index (CPI) of groceries price at 106 percent but the price of diesel was still same as before covid-19 pandemic because fisherman used subsidized fuel at Rp 5.150/liter. However, the quota of subsidized diesel did not fulfill the fisherman needs so that they must buy non subsidized diesel. It was impacted on the fishing operational cost which was bigger than fisherman income. Moreover, during covid-19 pandemic the average of fisherman income decrease at IDR 1.500.000-IDR 3.000.000 each trip compared with before covid-19 pandemic at IDR 5.000.000- IDR 7.000.000 each trip. It was caused by low fish price which was caused by the decreasing of fish demand.
This study analyses the fisherman’s income through monetary factors during the COVID-19 pandemic in coastal areas of West Aceh Regency in Aceh Province, Indonesia. This study applied cross-section data over 2021 using descriptive quantitative research and OLS model analysis (Ordinary Least Square). Research revealed monetary factors in terms of the inflation of groceries price negatively influenced the fisherman income at West Aceh Regency. Meanwhile, the diesel price variable positively influenced fisherman’s income. During the COVID-19 pandemic, there was an increase in groceries price (inflation) by 1,06 times or the consumer price index (CPI) of groceries price at 106 percent. However, diesel prices were still the same as before the COVID-19 pandemic because fishermen used subsidised fuel at IDR 5.150 per litre. However, the quota of subsidised diesel did not fulfil the fisherman needs, so they must buy non-subsidised diesel. It impacted the operational fishing cost, which was bigger than the fisherman’s income. Moreover, during the COVID-19 pandemic, the average fisherman’s income decreased to IDR 1.500.000-IDR 3.000.000 each trip compared with before the COVID-19 pandemic at IDR 5.000.000- IDR 7.000.000 each trip. It was caused by low fish prices caused by the decreasing fish demand.
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