The Sophistication of digital media provides how easy to access about information in almost all aspects of society. The leap of technological sophistication is too rapid makes the negative impact of digital media increasingly disguised. This community service aims to improve the understanding of housewives regarding the negative impact of digital media on children. Using the adult approach method, this service activity actually looks for cases from within the community itself, and guides the community to find solutions to problems from themselves. At the end of the activity, it was known that housewives in the Demen, Pakem, Sleman area had knowledge of the negative impact of digital media on children, but awareness of its long-term impact still became homeworks not only for the mothers themselves, but also the other stakeholders.
Social media cannot be said to be passive. Its development requires many parties to adapt to it. Again, Instagram users are used for the purpose of disseminating agency goals. During the COVID-19 pandemic, social media seems to be the king of all efforts and efforts to disseminate information, especially in the tourism sector. From 2020 to 2022, all tourism lines that rely on tourist arrivals as their main income have experienced difficulties because they were forced to close access to help prevent the spread of COVID-19. This article would like to invite you to see how the @kratonjogja account, as part of Karton Jogja, which is one of the mainstay destinations in the City of Yogyakarta, utilizes the Instagram feature. Using the quantitative content analysis method, this paper dissects the @kratonjogja account with Neal Schaffer's content marketing matrix. As a result, it turns out that the content released by @kratonjogja during the COVID-19 pandemic has only reached the realm of education, but has not yet reached the realm of convincing. With this result, it can be illustrated that the account issued has only touched the realm of informing but has not yet bound its audience to come to @kratonjogja.
Yogyakarta terkenal sebagai Kota Pendidikan. Pelabelan ini memiliki konsekuensi bahwa Yogyakarta merupakan kota yang multietnis. Sebagai pusat pendidikan di Indonesia, tentunya banyak masyarakat dari seluruh wilayah yang datang ke Yogyakarta. Beberapa tahun terakhir, Yogyakarta menerima hasul survey menjadi kota 10 besar yang intoleran. Hal ini berpengaruh terhadap citra yang dimiliki oleh kota ini. Penelitian ini menggunakan metode deskriptif kualitatif yang memperlihatkan isi dari Instagram milik perguruan tinggi di Yogyakarta yang memiliki unsur budaya, etnis ataupun agama kemudian dibandingkan satu dan lainnya.
Kampung Seni Nitiprayan sebenarnya telah memiliki modal yang sangat besar untuk menjadi kampung wisata yang mengedepankan wisata dan budaya. Teater, pagelaran, galeri seni berkumpul menjadi satu pada kampong ini. Namun sayangnya, kekuatan ini belum mampu diperlihatkan karena kurangnya pemberitaan mengenai kampung ini. Melihat hal tersebut tim pengabdi berusaha untuk mengajak pemuda Kampung Seni Nitiprayan untuk berlatih menulis terkhusus menulis di sosial media. Namun, dikarenakan covid-19 pelatihan baru dat dilakakukan secara daring dengan metode ceramah
Jembatan Amarta merupakan salah satu ruang yang sarat akan pemaknaan simbolik. Ragam aktifitas manusia berkelindan di ruang tersebut. Dinding-dinding yang penuh dengan street art menjadi muara pemaknaan individu maupun kelompok yang berada di ruang tersebut. Penelitian ini menggunakan analisis geo-semiotik, yang bertujuan untuk dapat melihat pemaknaan street art pada dinding Jembatan Amarta. Hasil penelitian menunjukkan, Jembatan Amarta merupakan public sphere bagi pihak-pihak yang beraktifitas di sana. Sedangkan street art penolakan NYIA merupakan medium penyatuan makna oleh pihak-pihak tersebut.
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