The article summarizes the methodological approaches to the formation of a strategy for the use of strategic controlling based on the analysis of the state of the external and internal environment, research of innovative activity and assessment of innovative potential. The author provides his own understanding of the essence of strategic controlling and establishes its main tasks in the enterprise management system. Different views to the definition of controlling, its functions and methods are researched. Systematization of knowledge is considered to order the role of controlling in contemporary economical thoughts. A place and a role of controlling in company management are determined. The information on practical possibilities of using the tools of strategic controlling is generalized and systematized. An attempt has been made to classify the controlling toolkit by industry and duration of the analyzed periods. The perspectives of controlling management technology are disclosed, due to the peculiarities of national economic conditions. The place of controlling in the enterprise management system as a central subsystem has been determined. The tasks, areas of application and objects of controlling have been defined. The factors of external and internal environment of the enterprise in modern conditions of management are characterized. For the successful implementation of strategic controlling, the advantages and disadvantages of its current tools are determined, the choice of which should be carried out due to the specific features of an individual enterprise. Taking into account all groups involved, the main goal of developing a new strategy for the enterprise was its preservation, improvement and development. The new development strategy aims to increase the value of the enterprise while achieving material, environmental and social goals. When introducing controlling, it is necessary to carefully evaluate the tools that will be introduced and compare the complexity of implementation, the need for the information received. The prospect of further research within the framework of this problem is the complex implementation of tools for the implementation of strategic controlling of production and economic activities at industrial enterprises.
Сутність, значення та особливості інфраструктури сільськогосподарського виробництва Анотація. Визначено, що результати виробничої діяльності в аграрному секторі залежать від ступеня розвитку обслуговуючих його галузей. Інфраструктура виступає як фактор інтенсифікації економіки, в цілому, й сільського господарства, зокрема. Встановлено, що поняття «інфраструктура» в аграрній сфері необхідно трактувати як сукупність підприємств, установ та служб, які, виконуючи специфічні для кожного функції, не обмежуються лише обслуговуванням сільськогосподарських підприємств, а й забезпечують розвиток сільських територій в межах сільськогосподарського землекористування. З'ясовано, що головне призначення інфраструктури полягає в забезпеченні цілого комплексу умов і послуг для одержання максимально можливих результатів на всіх стадіях процесу відтворення, створення конкурентного середовища в аграрному секторі економіки, збереженні й розвитку трудового потенціалу населення, створенні сприятливих умов для виробництва матеріальних благ. Ключові слова: інфраструктура; виробнича інфраструктура; ринкова інфраструктура; соціальна інфраструктура; інфраструктурне забезпечення; ефективність; аграрний сектор економіки.
Abstract. Introduction. In the conditions of modern challenges and threats, ensuring the integrated development of rural areas, aimed at creating jobs, improving infrastructure and living conditions of the rural population, is a strategic goal under the conditions of partnership of community members, businesses and local government bodies. Comprehensive development of rural areas aimed at stable development of agricultural production, improvement of living and working conditions of the rural population, preservation of the natural environment is a major component in the development of the agricultural sector of the country's economy. Purpose. Formulated and substantiated scientific provisions, conclusions and practical recommendations are the basis of increasing the effectiveness of the functioning of rural territorial communities based on the complexity of economic, social, ecological and institutional development. Results. It was determined that the comprehensive development of rural areas is a process of stable functioning of rural territorial communities through ensuring the effective development of economic, social, ecological, settlement components based on the use of local resources (labor, land, water, forest, mineral, etc.). It was established that the main directions of ensuring the development of rural areas are the development of agricultural production, the organization of enterprises for the processing of agricultural products and local raw materials, and the production of food products, biofuel, building materials, etc. Agricultural service cooperatives should become important elements of the rural economy. Indicators of the effectiveness of integrated development of rural areas can be: increase in the efficiency of agricultural production; diversification of the rural economy; food security of the country; natural growth of the rural population; raising the level and quality of life in the countryside; improvement of soil fertility and ecological situation in rural territorial communities. Conclusions. The basis of the comprehensive multifunctional development of rural areas is the diversification and modernization of the rural economy, the development of non-agricultural activities that will qualitatively change the rural environment, expand the scope of employment as the main condition for the establishment of youth in the countryside and the preservation of the labor potential of rural territorial communities.
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