Children who are bullied are often told to 'solve the problems themselves'; however, when bullying is repeated over time, it becomes increasingly difficult for victimized children to stop the torment because of their relative lack of power. We examine the ways in which children respond to bullying and their evaluations of the effectiveness of various strategies in reducing their bullying problems. One thousand eight hundred and fifty-two Canadian children and youth, ranging in age from 4-to 19-years-old (mean 12.6, SD 2.4) responded to a web-based questionnaire. Few respondents indicated that they were motivated by public education campaigns or information about bullying. Participants indicated they were motivated to do something to stop bullying by their own need to exert control and be assertive and by their emotional reactions to bullying. A significant group of youth responded that they did nothing to stop bullying. Finally, the longer the bullying had been ongoing, the less effective students perceived their own strategies. The results highlight the importance of adults supporting students. Similarly, it is important to provide children and youth with strategies that are effective, as they are most likely to implement strategies that are only going to increase the victimization over time. KEY WORDS: aggression; bullying; coping; strategies; victimization Bullying is a form of abuse at the hands of peers that can take different forms at different ages. Bullying is defined as repeated aggression in which there is a power differential (Juvonen and Graham, 2001;Olweus, 1991;Pepler and Craig, 2000). Two elements of bullying are key to understanding its complexity. First, bullying is a form of aggressive behaviour imposed from a position of power: children who bully have more power than the children they victimize. This power can derive from a physical advantage such as size and strength, but also through a social advantage such as a dominant social role (e.g. teacher compared to a student), higher social status in a peer group (e.g. popular versus rejected student), strength in numbers (e.g. group of children bullying a solitary child) or through systemic power (e.g. racial or cultural groups, sexual minorities, economic disadvantage, disability). Power can also be achieved by knowing another's vulnerability (e.g. obesity, stuttering, learning problem, sexual orientation, family background) and using that knowledge to cause distress. The second key element is that bullying is repeated over time. With each repeated bullying incident, the power relations become consolidated: as children bully and repeatedly cause distress for others, they increase in power over time, whereas the children who are being victimized lose power in that relationship.Bullying can take many forms. It can be physical (e.g. hits, pushes, tripping, spitting), verbal (e.g. threats, insults, put-downs), social (e.g. social exclusion, malicious gossip) or cyber-bullying (e.g. threats, insults, demeaning messages spread through the i...