PurposeResilience, the ability of start-ups to deal with anticipated instabilities and probable disruptions, is becoming an important success element during coronavirus disease 2019 (Covid-19). To survive in this pandemic situation, resilience is an important concept for start-ups. The present paper aims to “identify”, “analyse” and “categorize” the resilience factors for start-ups during the Covid-19 pandemic using total interpretive structural modelling (TISM).Design/methodology/approachThe resilience elements of start-ups during Covid-19 were identified and shortlisted during the first phase, which included literature analysis and extensive interaction with experts. TISM was used in the second phase to investigate or to determine how the factors interplayed between the resilience factors of start-ups during Covid-19. The Matrice d'impacts Croises Multiplication Appliquee a un Classment (MICMAC) method is used to rank and categorize the factors. Closed-ended questionnaire with the scheduled interview was conducted to collect the data.FindingsThe first part of the study found ten resilience elements in total. The TISM digraph was constructed in the second step to show why one resilience component led to another. The MICMAC analysis divided these factors into four groups: autonomous, linkage, dependent and independent. These groups represented resilience variables based on their driving and dependent power, which assist executives and managers in proactively addressing them while using the TISM digraph as a guide.Research limitations/implicationsDuring the Covid-19 epidemic, this study focused primarily on resilience characteristics for Indian start-ups.Practical implicationsThis study will help key stakeholders and scholars to better understand the elements that contribute to start-up's resilience.Originality/valueThe TISM method for start-up's resilience is suggested in this paper, which is a novel attempt in the field of resilience in this industry.
PurposeThis study aims to identify how ICT appeared as an emergent business strategy and to investigate the impact of ICT adoption factors on the perceived benefits of micro, small and medium enterprises (MSMEs).Design/methodology/approachA total of 393 responses from Indian small and mid-size enterprises (SMEs) were collected for the final analysis. The study presents the partial least-squares structural equation modeling with the Chi-square test and descriptive analysis as a methodology based on numerous independent variables and one dependent variable.FindingsThe findings indicate that ICT adoption during and following the COVID-19 pandemic is constant in nature of the enterprise. Moreover, the results indicate that different adoption of ICT factors influence on perceived benefits of organizational performance of Indian MSMEs that lent good support except for the regulatory framework.Research limitations/implicationsThe implications of the current research help Indian MSMEs to take investment decisions in various technologies that help the organization. Furthermore, managers and practitioners help the organization in deciding which technology adoption factors are more critical to the betterment of the organization.Originality/valueThe study found certain ICT adoption factors that have a significant role in organizational performance in Indian MSMEs. Moreover, during COVID-19, investigate ICTs' role as a business strategy.
En el contexto actual de pandemia el modelo de Gobierno Digital ha sido impulsado por diferentes Estados como una estrategia para incrementar la eficacia y eficiencia, facilitar ciertas operaciones, elevar la transparencia, economizar tiempo e inversión en función del Gobierno a los múltiples usuarios. A partir de la importancia que el Gobierno Digital tiene para muchos países, incluido Perú, es establecer qué aspectos son tomados, para la modernización de las instituciones públicas, para su análisis y reflexión. En función a esto, el objetivo de este artículo es analizar las variables e indicadores asumidos en la literatura científica en el periodo de 2018 a 2022 para medir el Gobierno Electrónico y la modernización en las instituciones públicas. Los resultados indican que existe relación entre el Gobierno Digital, Entidades Públicas y Modernización. Se evidencia que en la sociedad existe consenso, al concebir que las tecnologías de información y comunicación estén relacionadas de manera directa con el Gobierno Digital y Modernización de las Entidades Públicas. Se debe reforzar la preparación del empleado y del ciudadano para que puedan apropiarse del conocimiento necesario para darle un uso apropiado de las bondades que le ofrece el Gobierno Digital en las entidades públicas.
Marketing has been a managerial tool to overcome periods of economic crisis and improve the commercial operations of organizations, and with it the well-being of their employees. The purpose of the research is to determine the relationships between endomarketing strategies and labor rotation of millennial staff, measured through the intention of permanence in the company Comercializadora Global S.A. de C.V. The applied method is based on a mixed approach; the technique used was the survey and, as an instrument, a questionnaire applied to a total sample of 70 participants, selected under a simple random probability sampling. The results of the correlational analysis indicate that the endomarketing and intention to stay strategies show a high level of bilateral significance, with positive correlation coefficients, which validates an association between endomarketing and job rotation, measured through the intention of permanence. It is concluded, that the employees called millennials, represent a high valuable market segment for companies, and their endomarketing strategies may allow them to have a higher grade of motivation, knowledge, positive reactions when facing new projects or challenges, innovation capability and decision-making participation at the company.
El síndrome de burnout académico resta a los estudiantes universitarios rendir al máximo, así como terminar sus actividades dentro del tiempo establecido. El estudio tuvo como objetivo comparar los niveles y manifestaciones del síndrome de burnout académico (SBA) entre estudiantes de la carrera de administración de empresas; la muestra fue de 426 universitarios siendo 380 de universidad privada y 66 estudiantes de universidad pública, quiénes participaron voluntariamente en una encuesta on-line en diciembre 2019. Para recoger los datos se aplicó el instrumento “MBI-SS” compuesta por 15 ítems, con 5 graduaciones tipo Likert cuya fiabilidad obtenida fue alpha: 0,765; el tipo de investigación es descriptivo de diseño transversal. Los resultados indican similitud en el nivel de SBA en ambas universidades (p<0,032). La frecuencia de estudiantes con riesgos de presentar SBA fue del 11,2% del total, que correspondía principalmente a las alumnas solteras del quinto año de estudios, cuyas edades oscilaban entre 21 y 23 años. Las manifestaciones comunes del SBA en ambas universidades, estaban relacionadas con el cansancio antes de culminar las aulas universitarias, aunque con diferencias en el número de casos 4,5% en universidad privada y 7,6% en universidad pública.
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