The context of this analysis is the golden years of the decade of the 1960s that served as a backdrop for consolidating capitalism and the globalized world. The aim is to analyze, understand and establish possible connections between the arts in general and the world in which modern society operates. This is a theoretical essay anchored in theoretical assumptions of sociology, arts and the culture of the globalized world and built on the practical experience of these researchers. We use the interpretative approach and technique of hermeneutic phenomenology to give meaning to historical events and the cultural and artistic implications of these events in the rise of science and technology. A systemic examination supports the relationship between art, culture, science and technology. The evidence shows that artistic and cultural issues are essential to make sense of life in society and in the absence of such basis, the world would be meaningless and humans would lose a sense of direction. It can be concluded that the arts are becoming increasingly relevant as the virtual world becomes large-scale and truly global, and that the development of science and technology benefits from the rise of the cultural and artistic world of today. Finally, the correspondence between the artistic and cultural world and the current scientific and technological development confirms the emergence of a globalized, digitalised (virtual) knowledge society.
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