In the Italian market, voluntary certifications implying higher levels of animal welfare generally fall into wider production schemes. Despite of the results of EU surveys indicating that about 50% of Italian consumers can easily identify and find animal-friendly products, they still are distributed scarcely or discontinuously in the main retail chains. To assess the apparent contradiction between the intricate information consumers receive from labels and their declared awareness about animal welfare, a survey was conducted in Emilia Romagna region on 355 Italian consumers (face-to-face interviews based on a structured, semi-close-ended questionnaire). Overall, consumers showed a low degree of knowledge about animal welfare attributes, animal farming conditions and animal protection policies (about 30% of correct answers), and a low level of awareness of the effects of their purchasing choices on the welfare of farmed animals (22%). The respondents also showed difficulties in identifying animal-friendly products and often confused them with other certified foods, having sometimes a weak connection (or none at all) to animal welfare (e.g., Protected Designation of Origin products). However, most consumers declared to be ready to pay a premium price in name of animal welfare. In conclusion, a labelling system for the welfare content of animal-derived foods is confirmed to be an effective strategy to compensate the efforts of farmers in improving animal welfare, provided that the information given is clear and able to fill the substantial lack of consumer knowledge.

Immunocastration of pigs represents an alternative method to surgical castration, being more respectful of animal welfare. However, this new technology may not be accepted by consumers due to their perception of possible risks tied to the use of the product, thus representing a concern for the production sector. The study aimed at verifying the attitude of Italian consumers towards immunocastration and to assess whether their perception can be affected by science-based information on advantages and disadvantages of immunocastration. A total of 969 consumers (divided in three groups representative of the Italian population) were contacted and asked to complete an online questionnaire. Only technical (neutral) information on immunocastration was provided to the first group; the second and the third group received information on the advantages (+) and disadvantages (-) of the technique, shown in reverse order (+/- and -/+, respectively). The level of information did not affect consumers’ perception of immunocastration. Overall, immunocastration is perceived in a predominantly positive manner (54.5%), with a relatively low level of risk perception (34.2%), and a good willingness to pay more for meat deriving from immunocastrated pigs (+18.7%).

Our research is based on 335 consumer interviews, conducted near and within supermarkets and hypermarkets in Bologna (North-Italy) and in its province. A multiple correspondence analysis followed by a cluster analysis were carried out in order to profile consumers based on their knowledge of farming conditions,

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Abstract:With the gradual phasing out of guarantees provided by the CAP to European farmers in terms of the stabilization of markets, the issue of risk management tools has gradually acquired an ever-higher profile that has resulted in a series of innovations that initially enlivened the 2009 Health Check followed by the proposed Commission regulation for rural development policy 2014-2020. In particular, the latter introduces a new measure, called the Income Stabilization Tool (IST), aimed at supporting income risk management for agricultural enterprises through the use of mutual funds. The aim of this work is twofold; to emphasize the need of new regulation aimed to foster the implementation of the IST and to assess the public cost associated by estimates the farmer demand for the tool.

Italy is among the most important countries in Europe for milk production. The new European policies encourage a transition towards sustainability and are leading European dairy farms to follow new trajectories to increase their economic efficiency, reduce their environmental impact, and ensure social sustainability. Few studies have attempted to classify dairy farms by analyzing the relationships between the structural profiles of farms and the social, environmental, and economic dimensions of sustainability. This work intends to pursue this aim through an exploratory analysis in the Italian production context. The cluster analysis technique made it possible to identify three types of dairy farms, which were characterized on the basis of indicators that represented the three dimensions of sustainability (environmental, social, and economic sustainability) and the emerging structural relationships based on the structural characteristics of the dairy farms. The classification made it possible to describe the state of the art of the Italian dairy sector in terms of sustainability and to understand how different types of farms can respond to the new European trajectories.

This paper deals with a relevant topic in the literature on sustainable management of animal farms, concerning the transition towards circular methods of animal production. The paper aims to put forward an original analytical multilevel perspective overlapping different dimensions at either micro, meso, and macro level. Starting from the Malthusian analysis on depletion of natural resources, with risks of the fragility of the natural and economic systems, the paper points out the importance of moving away from intensive methods of production, by adopting more circularized approaches based on resources efficiency. The application of circular economy approaches to animal production is theorized through the concept of territorial metabolism involving not only internal resources (at the animal farm level) but also territorial resources. The paper underlines the critical points of the transition, which is labeled as a socio-technical transition in that it involves not only technical issues but also social aspects. Critical points are addressed through consumers’ acceptance of products drawn on circular approaches and political support to transition, through political tools which are boosted in recent documents of the European Union, like the Green Deal and Farm to Fork strategy.

In the past, the Argentine livestock production system was based on the extensive breeding that used pastures. However, technological progress and the use of land for soybean production are leading to a strong intensification of beef production, with a negative impact on the environment. According to FAO data, Argentina has the third highest meat consumption in the world, half of which is beef. A change in diet is a long and difficult process. The first step in favor of the environment could be the replacement of beef with other types of meat that have a lower impact on the environment, such as chicken and pork. The purpose of this study is to understand the causes limiting the preference for these alternatives and to identify useful tools to encourage their consumption. The results show that the interviewed Argentine consumers in the Metropolitan Area of Buenos Aires have preconceptions about these two types of meat, such as the fact that hormones are still used in the chicken production system, that pork has higher cholesterol content than other meats, and that it carries diseases. These products are instead appreciated for their practicality of use, especially when purchased in portions, and they are not only tasty but also cheap.