Counselor educators must find ways to encourage undergraduate students to choose to pursue a graduate degree in counseling. Related helping professions (e.g., psychology, social work) may have a recruitment advantage. Faculty in disciplines with both undergraduate and graduate programs can encourage high achieving undergraduate students to continue into graduate programs within their discipline. Due to the lack of a discipline specific academic pathway and an undergraduate advising system directing students into counseling graduate programs, counselor educators must find innovative ways to recruit undergraduate students. The authors will discuss the issues involved in recruiting undergraduate students, present a framework for sharing information about the counseling profession, and provide strategies for recruiting undergraduate students into counseling graduate programs.
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