The research examined the performance of export marketing performance through the implementation of market orientation intervened by export marketing strategy and export marketing capability. Primary data were collected through questionnaires from 108 samples out of 148 rattan processing Small and Medium Enterprises (SMEs) in nine provinces in Indonesia. The respondents were marketing managers or owners of SMEs with at least two years of experience. Structural Equation Modeling (SEM), which was processed by using Lisrel 8.7, was employed. The results indicate that market orientation, export marketing strategy, and export marketing capability are well implemented in the business operation of SMEs. However, the export marketing performance needs to be improved. Concerning the variables studied, market orientation has a significant effect on export marketing strategy, export marketing capability, and export marketing performance. Then, export marketing strategy affects export marketing performance significantly. Moreover, export marketing capability also has a significant effect on export marketing performance. Finally, export marketing strategy and capability intervene in the relationship between market orientation and export performance.

Effects of Digital Marketing (DM) and Innovation (Inn) on Marketing Performance (MP), mediated by Competitive Advantage (CA) in the context of food and beverage micro businesses are not widely discussed and well understood. This study aims to describe Digital Marketing, Innovation, Competitive Advantage and Marketing Performance and examine the effects of Digital Marketing and Inn on Marketing Performance mediated by Competitive Advantage. The unit analysis is food and beverage micro business owners in Bekasi Municipality, West Java Province, Indonesia. The respondents are 100 owners of food and beverage micro businesses and the sampling technique is the simple random sampling. The data analysis uses the PLS technique. The results show that Digital Marketing and Inn had a positive effect on Competitive Advantage. Digital Marketing had also a positive direct effect on Marketing Performance. Competitive Advantage, however, did not mediate the Digital Marketing and Marketing Performance relationship. Competitive Advantage had less effect on Marketing Performance (<0. 3). Innovation had no effect on MarketingPerformance. For the operational implications, food and beverage micro business owners need to implement Digital Marketing to improve Marketing Performance. They also need to implement Digital Marketing and Innovation to improve Competitive Advantage. As a conclusion, business owners need to maintain communication with customers through internet-based media, make customers experience speed and efficiency in information access about the products, make products content popular and relevant to current trends, deliver the products as promised and update information about the products on the market places. Besides, business owners also need to make some changes in the way they do business in more efficient and productive way to meet the customers' needs and wants.

Market orientation, transformational leadership, and partnership strategy effects on organizational performance mediated by competitive advantage in non-profit private universities are not widely discussed and well understood. The research aimed to describe the implementation of market orientation, transformational leadership, and partnership strategy, competitive advantage, and organizational performance. The research also analyzed the effects of the independent variables (market orientation, transformational leadership, and partnership strategy) and intervening variable (competitive advantage) on the dependent variable (organizational performance). The research applied a quantitative method. The respondents were 38 rectors or vice-rectors from private universities using simple random sampling. The data were analyzed using the PLS technique. The results show that all independent variables have positive effects on competitive advantage, except partnership strategy. Competitive advantage also has a positive effect on organizational performance. The practical research implication is that human resources in universities must have excellent service-oriented. They need to communicate well and coordinate to deliver better service to the students to be competitive and achieve better performance. In conclusion, to increase the university performance, the university leaders need to encourage all employees and faculty members to deliver the best service to the stakeholders of the universities and coordinate well across units to discuss issues and share ideas to solve the problems they have in service delivery. Then, the employees and faculty members will know what to improve and provide, and private universities will be much more competitive because of their reliable resources and capabilities.

<p><em>Memahami dan mempelajari aplikasi berbasis website merupakan sebuah peluang di masa revolusi industri 4.0. Kemampuan penguasaaan teknologi dan informasi khususnya pada para ASN dan Non ASN Pemerintah Kota Bekasi dalam penguasaan HTML dan CSS sangat diperlukan mengingat dalam hal pelayanan administratif didukung dengan teknologi informasi dan komunikasi dalam menjalankan proses bisnis pemerintahan yang terintegrasi. Permasalahan yang terjadi pada saat ini adalah kurangnya memahami konsep dasar HTML (HyperText Markup Language), Kurangnya memahami konsep CSS (Cascading Style Sheets) dan kurangnya memahami pembuatan website dinamis. Pelaksanaan pelatihan Basic HTML dilakukan secara online melalui media <a href="http://www.zoom.us/">www.zoom.us</a>, <a href="http://www.youtube.com/">www.youtube.com</a> dan media sosial <a href="http://www.instagram.com/">www.instagram.com</a>. Kegiatan ini diikuti oleh 98 peserta dengan hasil akhir memberikan hasil yang positif yang terlihat dari umpan balik peserta terhadap materi yaitu pada nilai 4 (Bagus) 49,3% dan nilai 5 (Sangat Bagus) 42.2%.</em></p>

Abstract The learning process has shifted from conventional to technology-based. In line with the development of science, in the learning process there is a paradigm shift where the learning process must be oriented towards active learning students (student active learning). The teacher is expected to be able to present a fun learning process for students by using various learning media, so that the teacher must be creative in providing material to students. Learning media using google drive, bit.ly, and google forms are technology-based learning media that increases teaching and learning to be active and innovative with the internet. Therefore it is necessary to conduct training on making learning media using google drive, bit.ly, and google forms for teachers of SMAN 15 Bekasi City, so that they can improve their ability to implement distance learning in the adaptation period of new habits. The results of the implementation of the activity obtained an assessment of 55.2% which was Very Good in terms of material, participant responses, the relevance of the material to the participants' needs; 43.6% assessment has been good related to the material and presentation techniques; and 1.2% has had enough for one day of implementation, but it still needs additional time in providing training materials to see the participants' response was very good from this training activity. Keywords—ict; google; teachers; learning media; students.   Abstrak Proses pembelajaran mengalami pergeseran dari konvensional menjadi berbasis teknologi. Sejalan dengan perkembangan ilmu pengetahuan maka dalam proses pembelajaran terjadi perubahan paradigma dimana proses pembelajaran harus berorientasi pada siswa belajar aktif (student active learning). Guru diharapkan dapat menghadirkan proses belajar yang menyenangkan bagi siswa dengan menggunakan berbagai media pembelajaran, sehingga guru harus kreatif dalam memberikan materi kepada siswa. Media pembelajaran menggunakan google drive, bit.ly, dan google forms merupakan media pembelajaran berbasis teknologi meningkat belajar mengajar menjadi aktif dan inovatif dengan internet. Oleh karena itu perlu dilakukan pelatihan pembuatan media pembelajaran dengan google drive,  bit.ly, dan  google forms untuk Guru SMAN 15 Kota Bekasi, sehingga dapat meningkatkan kemampuan dalam pelaksanaan pembelajaran jarak jauh  di masa adaptasi kebiasaan baru. Hasil pelaksanaan kegiatan diperoleh penilaian 55.2% telah Baik Sekali dari sisi materi, respon peserta, keterkaitan materi dengan kebutuhan peserta;  penilaian 43.6% telah Baik terkait materi dan teknik penyajian; dan 1.2% telah cukup selama satu hari pelaksanaan, namun masih perlu waktu tambahan dalam pemberian materi pelatihan melihat respon peserta yang Baik Sekali dari kegiatan pelatihan ini.   Kata kunci— ict; google; guru; media pembelajaran; siswa.