Ditengah pandemi covid-19, banyak pengrajin yang berhenti melakukan produksi karena kesulitan dalam melakukan pemasaran, sehingga pendapatan menjadi menurun. Melalui kegiatan pengabdian ini di pengrajin diberikan pelatihan dalam pemasaran yang diharapkan dapat menjadi solusi di tengah menghadapi covid-19. Metode yang digunakan dalam pengabdian ini adalah Participatory Rural Appraisal (PRA). Tahapan yang dilakukan sebelum kegiatan dilaksanakan berawal dari FGD, penentuan jadwal dan lokasi, penentuan peserta, pelaksanaan kegiatan dan evaluasi. Hasil pengabdian ini adalah terbentuknya kelompok usaha bersama pada pengrajin ingke. Hasil pengabdian ini juga memuat strategi yang dapat dilakukan oleh para pengrajin ingke dalam memasarkan produk kerajinan dengan pemanfaatan teknologi. Sebanyak 12 peserta atau sebesar 86 persen (%) pengrajin berhasil memasarkan produknya melalui media sosial yang dimiliki dan marketplace, dan berhasil membentuk sebuah kelompok usaha yang beranggotakan sebanyak 14 orang pengrajin.
Every company must have a competitive advantage to win the market. Important factor to be considered by business actor is consumer satisfaction. Consumer satisfaction must be a guideline to guide the entire organization in order to be able to meet customer satisfaction in order to become a sustainable competitive advantage. Satisfied customers will be willing to recommend to others to take advantage of BPR facilities. The purpose of this study is to test and confirm the relationship between service quality, satisfaction, trust and loyalty, in the financial services company PT. BPR Bukit Tanjung Badung. Respondents in this research are the condition of routine transactions at least 2 times and has a minimum balance of Rp.500.000,-. The number of respondents in this study determined 93 respondents by using sampling technique called proportional random sampling. This research uses Structural Equation Modeling (SEM) analysis with SMARTPLS 3 program. The results of this study indicate that: 1) Service quality has a positive and significant impact on customer satisfaction, 2) Service quality has a positive and significant impact on customer confidence, 3) Service quality has positive but insignificant effect on customer loyalty, 4) satisfaction has positive and significant on customer loyalty, 5) satisfaction has a positive and significant impact on customer trust, 6) trust positively and significantly influence on customer loyalty.
This study discusses the role and perspection of QRIS in transactions at MSMEs in Mataram City. Qris is a new innovation which launched by Bank Indonesia on 74th Independence Day. QRIS as a standardization of non-cash payments based on QR Code as a unifier of non cash payments. This study use a descriptive qualitative approach. Locus of this research is located at MSMEs assisted in Mataram City. The data were obtained using an interview and documentation approach with non-participatory observation. This study found that QRIS be a supportive payment tools of transactions in MSMEs but many people do not understand about QRIS. The solution that can be used so that many people know about QRIS is by socializing it to the community and leading MSMEs to use QRIS. QRIS can help MSMEs move forward in line with progress in the current digital era, QRIS has many important roles and many benefits for MSMEs, judging by the development and progress of the current digital era, it makes it easier for consumers and sellers to buying and selling transactions.
Tujuan dari tulisan ini untuk menjabarkan konsep kepemimpinan dalam koridor asta brata. Bagaimana seorang pemimpin mampu memimpin minimal memimpin dirinya sendiri sebelum memimpin orang lain. Memimpin orang lain adalah suatu seni untuk mencapai tujuan organisasi. Seorang pemimpin yang baik adalah memiliki sifat-sifat ke-Tuhan-an yang baik. Sehingga menuju organisasi maju dapat tercapai. Dalam tutur Bhagawan Indra Loka mengajarkan bagaimana seorang pemimpin belajar dari sejuknya matahari dan panasnya rembulan.
scite is a Brooklyn-based organization that helps researchers better discover and understand research articles through Smart Citations–citations that display the context of the citation and describe whether the article provides supporting or contrasting evidence. scite is used by students and researchers from around the world and is funded in part by the National Science Foundation and the National Institute on Drug Abuse of the National Institutes of Health.
hi@scite.ai
10624 S. Eastern Ave., Ste. A-614
Henderson, NV 89052, USA
Copyright © 2024 scite LLC. All rights reserved.
Made with 💙 for researchers
Part of the Research Solutions Family.