The purpose of present article is to examine the peristaltic flow of Jeffrey fluid in a curved channel. An electrically conducting fluid in the presence of radial applied magnetic field is considered. Analysis of heat and mass transfer is carried out. More generalized realistic constraints namely the convective conditions are utilized. Soret and Dufour effects are retained. Problems formulation is given for long wavelength and low Reynolds number assumptions. The expressions of velocity, temperature, heat transfer coefficient, concentration and stream function are computed. Effects of emerging parameters arising in solutions are analyzed in detail. It is found that velocity is not symmetric about centreline for curvature parameter. Also maximum velocity decreases with an increase in the strength of magnetic field. Further it is noticed that Soret and Dufour numbers have opposite behavior for temperature and concentration.
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