Social transformations, changings on the labour market, in particular in the educational services' sector, need qualitative modifications in conceptual principles of prospective geography teachers’ vocational training. As a result of scientific literature's studying, the essence of the problem of prospective teachers' geography training for hiking and local-lore activities has been analyzed, and a set of conclusions have been formulated. Until the mid 20th century scientists had been researching organisation of tourist-related and regional studies activities mostly in line with traditional school didactics. Only at the end of the second half of the 20th century – at the beginning of the 21st century interest for the organisation of students’ tourism and their studies of local lore grew higher. During this period foundations have been laid for touristic and local-lore activities as a pedagogical category in tertiary institutions. Attempts are being made to study this question in the context of new pedagogical technologies. Therefore explorers have concentrated their attention on professional competence, description of its significant indications and structure, on diagnostics.
The purpose of the research is to evaluate the potential and opportunities for the development of tourist activity in the regions of Ukraine in the present context using a method of analysis of the functioning environment. Twelve regions of Ukraine were found to have high tourism development potential, but the other thirteen did not have enough revenue from tourism services to cover labor and operating costs. In Ukraine, Dnipropetrovs’k (60.5%), Ternopil’ (41.4%), Ivano-Frankivs’k (39.1%) and Chernihiv (33.3%) regions have the greatest potential for improving the provision of tourist services. The potential of other regions ranges from 23.0% to 28.2%. The level of realization of existing opportunities and the level of losses from tourist activity in the regions of Ukraine were calculated, and it is allowed to identify the high level of realization of development opportunities in the Dnipropetrovs’k region, but four regions (Kharkiv, Rivne, Poltava, Mykolaiv ones) suffered losses. The results of the study can be used in strategic and operational planning of tourism development in the regions of Ukraine and in improving the efficiency of the tourism business.
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