The development of social media has triggered important changes in our society and in the way consumers read and trust online information. The presence of consumers in the online environment exposes them to a greater extent to various instances of fake news, which are spread more or less intentionally. Sensational and breaking-news-style information are one of the ways in which consumers’ attention is attracted, by posting exaggerated or distorted information. The objective of our research is to determine the impact of sensational and breaking news headlines on content credibility. In a mediation model, we show that the perception of sensationalism mediates the relation between the presence of breaking news headlines and trust in the content of the information. Based on our proposed model, the existence of breaking news headlines increases the consumers’ perception of sensationalism and reduces trust in news content. These results have important implications for patterns of news consumption. If a piece of information is presented in a sensational way, it might attract more consumers’ attention in the short term, but in the long run it will reduce the credibility of its content. Based on our research, we recommend using sensational headlines with caution to maintain credibility.
The pandemic outbreak has dramatically changed every sector and walk of life. Specifically, the developing countries with scarce resources are facing unprecedented crises that further jeopardize efforts to achieve sustainable life. Considering the case of a developing country, Pakistan, this study empirically identifies the most important strategies to reduce the socio-economic and health challenges during COVID-19. Initially, the study identified 14 key strategies from the prior literature. Later, these strategies were determined with the help of the interpretive structural modeling (ISM) approach through expert suggestions. The ISM model represents seven levels of pandemic containment strategies based on their significance level. The strategies existing at the top level of ISM model are the least important, while the strategies at the bottom of hierarchy levels are highly significant. Therefore, the study results demonstrated that “strong leadership and control” and “awareness on social media” play significant roles in reducing pandemic challenges, while “promoting online purchase behavior” and “online education” are the least important strategies in tackling pandemic crisis. This study will benefit government authorities and policymakers, enabling them to focus more on significant measures in battling this ongoing crisis.
The main objective of this study is to offer a theoretical and conceptual basis to illustrate the differences that exist in the consumer's behavior, during the online and offline purchasing processes. Afterwards, we want to identify a few basic factors which influence the consumers' decision on whether or not to buy from the respective online channel. Finally, we will show the managerial implications of the way in which, the online sellers can use this knowledge to improve their online stores, to make them more attractive and get more online customers.
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