Literature is replete with studies indicating how innovation influences service quality and business performance. In addition to highlighting the research trends in the service sector under investigation, this paper explores the impact factor of innovation on service quality leading to business performance. The cross-sectional survey was the research approach used, while confirmatory factor analysis and structural equation modeling (CB-SEM) was used to analyze the data. In order to study the mediation effect of innovation on service quality and business performance among restaurants bootstrap was used to conduct mediation analysis. The study highlighted that innovation fully mediates service quality and business performance among restaurants in Ghana. Moreover, a business model that highlighted the effectiveness of innovation to service quality leading to business performance among restaurants in Ghana is being advocated. This study will encourage restaurant owners to use innovation in their daily routine to improve service to improve their company’s success.
The association between organizational culture and job satisfaction among employees of Colleges of Education was the focus of this paper. The study’s main objective was to determine whether certain aspects of organizational culture have an impact on workers’ job satisfaction. Employees of Ghanaian Colleges of Education were the focus of a cross-sectional study. A systematic questionnaire was used to collect the data; 200 questionnaires were given out, and 179 valid questionnaires were returned. Utilizing a stratified and straightforward random selection procedure, the personnel were chosen. The quantitative data was analysed using Statistical Product and Service Solution (SPSS), version 20.0. The correlation analysis was used to determine the relationships between organizational culture and job satisfaction. It emerged that except power culture, the other variables of the dimensions of organisational culture had a positive relationship with employees’ job satisfaction. In the light of this, the authors advise that the management and administrators of Colleges of Education should heavily emphasize the components of organizational culture which are authority, role, achievement, and support. The goal of this paper is to help employees understand the fundamentals of organizational culture, which will increase their job satisfaction. Keywords: Organisational Culture, Cultural Dimensions, Job Satisfaction, Colleges of Education, Employees
The purpose of the study was to find out the key constructs of e-learning towards customer satisfaction of distance learning students in Ghana. Four hypotheses were formulated for the study. A cross-sectional survey design that adopted the quantitative research approach was used. A sample size of 420 was selected using convenient sampling. Data was analysed with SPSS. Spearman’s correlation and multiple regression analysis were used to analyze the hypotheses. The study revealed that course flexibility and learners’ interaction with others were the major factors that positively impacted customer satisfaction. Therefore, the study recommended that time schedules for online courses should be “rigid free” and not subjected to strict times which are unpleasant for learning and discussions. The study concluded that to continue enabling marginalized and disadvantaged students to access distance-learning education, policymakers need to hear the voices of distance-learning students on course flexibility and learners’ interactions. Keywords: E-learning, Customer Satisfaction, Distance Education Students, Course Construct.
It has become crucial for companies to proactively consider how to draw in and then keep customers. The goal of the study is to determine whether Ghanaian banks have successfully employed innovative relationship marketing as a tactic through superior customer service to acquire a competitive edge. This study utilized a cross-sectional design and used simple random selection to choose 130 customers, while the purposive sampling method was used to select five Ghanaian banks. Data were gathered via a self-reported survey (questionnaire). To present the results, structural equation modeling was employed. Structured equation modeling (PLS-SEM) with SmartPLS 3.0 was used to examine the data. This study has added to the body of knowledge by demonstrating how innovative relationship marketing may be used to gauge service quality and gain a competitive edge. The study’s conclusions suggest that the resource-based paradigm is appropriate for representing both tangible resources like physical resources and intangible resources like customer service excellence. The study findings demonstrated that inventive relationship marketing improved service quality significantly, giving banks a competitive edge.
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