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The majority of recommender systems are designed to make recommendations for individual users. However, in some circumstances the items to be selected are not intended for personal usage but for a group; e.g., a DVD could be watched by a group of friends. In order to generate effective recommendations for a group the system must satisfy, as much as possible, the individual preferences of the group's members.This paper analyzes the effectiveness of group recommendations obtained aggregating the individual lists of recommendations produced by a collaborative filtering system. We compare the effectiveness of individual and group recommendation lists using normalized discounted cumulative gain. It is observed that the effectiveness of a group recommendation does not necessarily decrease when the group size grows. Moreover, when individual recommendations are not effective a user could obtain better suggestions looking at the group recommendations. Finally, it is shown that the more alike the users in the group are, the more effective the group recommendations are.

Context aware recommender systems (CARS) adapt the recommendations to the specific situation in which the items will be consumed. In this paper we present a novel contextaware recommendation algorithm that extends Matrix Factorization. We model the interaction of the contextual factors with item ratings introducing additional model parameters. The performed experiments show that the proposed solution provides comparable results to the best, state of the art, and more complex approaches. The proposed solution has the advantage of smaller computational cost and provides the possibility to represent at different granularities the interaction between context and items. We have exploited the proposed model in two recommendation applications: places of interest and music.

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Travel and tourism are illustrating how e-commerce can change the structure of an industry---and in the process create new business opportunities.

In order to generate relevant recommendations, a context-aware recommender system (CARS) not only makes use of user preferences, but also exploits information about the specific contextual situation in which the recommended item will be consumed. For instance, when recommending a holiday destination, a CARS could take into account whether the trip will happen in summer or winter. It is unclear, however, which contextual factors are important and to which degree they influence user ratings. A large amount of data and complex context-aware predictive models must be exploited to understand these relationships. In this paper, we take a new approach for assessing and modeling the relationship between contextual factors and item ratings. Rather than using the traditional approach to data collection, where recommendations are rated with respect to real situations as participants go about their lives as normal, we simulate contextual situations to more easily capture data regarding how the context influences user ratings. To this end, we have designed a methodology whereby users are asked to judge whether a contextual factor (e.g., season) influences the rating given a certain contextual condition (e.g., season is summer). Based on the analyses of these data, we built a contextaware mobile recommender system that utilizes the contextual factors shown to be important. In a subsequent user evaluation, this system was preferred to a similar variant that did not exploit contextual information.keywords Context Á Collaborative filtering Á Recommender system Á Mobile applications Á User study 1 Introduction

Context-aware recommender systems (CARS) generate more relevant recommendations by adapting them to the specific contextual situation of the user. This article explores how contextual information can be used to create more intelligent and useful recommender systems. It provides an overview of the multifaceted notion of context, discusses several approaches for incorporating contextual information in recommendation process, and illustrates the usage of such approaches in several application areas where different types of contexts are exploited. The article concludes by discussing the challenges and future research directions for context-aware recommender systems.