Purpose -The aim of this paper is to investigate how social networks can become the main tool for achieving fast and detailed information for the choice of tourism destination, in order to deeply understand the benefits of these media for promoting tourism destinations in a global perspective, reaching a wider range of potential visitors, and developing ad hoc and marketing strategies with benefits for competitive advantage on the market. Design/methodology/approach -The research focuses on an extended Technology Acceptance Model (TAM) which also integrates the constructs e-word-of-mouth communication and enjoyment. In particular, 1,397 experience users have been involved. Findings -The main findings are related to the key role of e-word of mouth communication on both the perception of usefulness and the attitude towards the use of social network as powerful tool for the choice of tourism destinations; as well as to enjoyment which underlines the role of the fun provided by the social network and represents a stronger predictor for consumer attitude and tourism behavior intention.Research limitations/implications -This research does not focus on a specific tourists' destinations, thus the presence of different destinations may affect consumers in different ways, according to their involvement towards to a particular destination. This study contributes to deepening the scientific debate on the tourist's destinations. Practical implications -The findings of this research support the development of tourism marketing and communication strategies focused on the online contexts as factors capable of influencing tourists' behaviour in a more efficient way. Originality/value -This paper focuses on the web-based technologies, like social media, in order to deeply understand to what extend tourists accept the usage of these technologies for the choice of destination, by providing issues for researchers and practitioners. The present research is of a multidisciplinary value, by linking business science, psychology and social science.
Many researchers and scholars would without hesitation justify the role of formal processes to manage the conflict in the workplace. The conflict process is greatly influenced by organizational culture. A number of researchers have explored the influences of organizational culture on the different ways of handling conflict. But the organizational culture and conflict management research has often ignored the examination of the impact and implications of culture on informal conflict management in organizations.In this article we take a narrower approach that focuses on the specific domain of culture pertaining to the management of conflict. The purpose of this study was to analyze the amount and types of conflict in organizations with the aim of investigating the relationship between organizational culture and the behavioral norms used to informally manage conflict by examining the results of a survey questionnaire given to 168 employees of a Public Administration. The results indicate that there is a relationship between culture and behavioral norms. In this scenario, formal processes of conflict management become prescriptions and lose their relevance for understanding the challenges and the evolutions of conflict situations.We demonstrate that the practice of conflict management is more problematic, especially in that it brings the topic of organizational culture into the discussion of conflict theory literature.
This chapter introduces the concept of “Albergo Diffuso” (Diffused Hotel), (AD). A hotel typology that is emerging as a sustainable accommodation with the potential to compete and establish itself as a viable hotel business. To raise awareness about the concept we analyze the scarce literature available and the rather limited publicly available resources provided by the Association of Albergo Diffuso (AAD). We also conducted non-intrusive observations through personal on-location investigative visits of various ADs operations. We present a sample guests' satisfaction ratings of the concept by conducting a web content analysis of the Trip Advisor's website, a hotel rating platform, on the Residenza Sveva, an Albergo Diffuso property located in the city of Termoli, in the Region of Molise in South Central Italy. The data shows that this concept is patronized largely by couples but also by business travelers. The site gives this property a 4.5 / 5 star rating.
Social media platforms have become a major forum for consumers to interact with firms and other individuals. Drawing on both the customer-dominant logic and the theory of planned behavior, the present chapter aims to advance understanding and encourage research on the variables that drive consumers' online purchase intention. Al though there is a general agreement in recognizing the importance of social media platforms as a source of information about consumer behavior, a complete theorization of the variables that affect the relation between behavioral intention and online purchase intention is still lacking. The proposed theoretical model is an extension of the theory of planned behavior and incorporates trust and electronic word-of-mouth communication as part of the customers' online purchase intention. Finally, the theoretical and managerial implications are further discussed.
Despite the focus on knowledge risks in the literature, a limited number of studies have empirically examined technological knowledge risks in terms of digitalization, old technologies, and cybercrime as moderating variables in the relationship between work-life balance and job performance. To address this gap, this paper investigated the moderation effects of technological knowledge risks on the relationship between work-life balance and job performance during the pandemic period in employees of cooperative credit banks. A quantitative approach that involved gathering surveys was adopted. Applying PLS-SEM, the empirical findings revealed that technological knowledge risks have a significant impact on the relationship between work-life balance and job performance. Additionally, this research encourages managers to create and maintain a healthy work environment that promotes valuable employees’ job performance while also evaluating the use of new technological advances and their related risks.
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