In the production of photovoltaic modules, solar cells are an input that is processed to produce a photovoltaic module output. The core process of making photovoltaic modules is at the soldering stage of solar cells until the solar cells are assembled in series and become a string. The soldering process at PT. Indonesia Solar Global is done automatically using a machine called Solar Cells Automatic Tabber Stringer. This soldering machine uses the infrared soldering method in which the light produced from infrared produces heat energy so that it can solder the solar cells. So that in the soldering process using this machine an analysis is carried out to be able to classify what type of control system is on the Solar Cells Automatic Tabber Stringer machine. This research was conducted using data collection by means of interviews and direct observation in the field. This research produces new knowledge related to the type of control system that exists in the Solar Cells Automatic Tabber Stringer machine which is capable of soldering solar cells to produce a string output.
Various ways are used to influence consumers to make purchases, one of which is by using advertising stars that are relevant to the product and target market. In the beauty business, using ad stars who are beautiful and popular is believed to have a broad influence on market share, so that product sales increase. This research was conducted to test the attractiveness of advertising stars on consumer purchasing decisions for a beauty product. To prove this conjecture, a quantitative approach is used with Particle Least Square analysis. Respondents in this study were users of Pixy brand beauty products in Gresik, East Java. Data collection was carried out purposively with a total of 100 respondents. The results of the study explained that more than 50% of consumers buy beauty products because they are influenced by advertisement stars, especially if the advertisement stars are their idols. So that the belief arises as followers to also be able to look beautiful like their idols. This was confirmed in a statistical test, in which the consumer's decision to buy Pixy brand beauty products in the city of Gresik was influenced by the attractiveness of advertising stars, which engendered trust.
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